Tokyo, Japan
・Fully equipped communication skill of multi-lingual ability in English, Japanese and Korean ・Excellent adaptation for new knowledge and environment in the rapid transition of industries ・Effective implement of consistent rhythm of market data & business reports for strategy planning ・Successful track record in industries tendency in global market and deep understanding of B2B business ・Ability to do multiple work tasks in parallel ・Great work relationship & collaboration with internal and external stakeholders
Customer Success Manager in managing KYC solutions for tier 1~3 clients in Japan. Skilled in onboarding, relationship management, usage data analysis, and problem resolution. Support clients with improving customer satisfaction and optimizing and extending the utilization of KYC solutions to drive business success.
Managed marketing to enhance brand awareness and generate new sales opportunities. Fully responsible for the Korea market and led online marketing for Japan until July 2021 (covered overall Japan marketing during the Japan marketing lead’s maternity leave from Jan to Jul 2021). • Demand Generation: - Generated inbound inquiries through marketing activities such as email campaigns, online seminars, events, Naver blog (KR), and press releases (JP, KR). - Achieved average growth of +11% in Korea and +9% in Japan from 2019 to 2021. • Marketing Communications: - Localization for Japan and Korea, including product brochures, infographics, white papers, videos, and websites. - Conducted 4-5 email campaigns per month for each region to maintain and increase touchpoints based on industries and sectors (localized in Japanese and Korean). > Generated new opportunities and expected new sales within 2020 (JP). > Initiated and led Predictive Analytics operating unit APAC email campaigns, collaborating with PA product specialists to create campaigns for APAC customers. - Managed Naver blog posts, achieving over 20% YoY growth in views from 2019 to 2020. - Managed local advertisements for online seminars (KR, JP) and products (KR). - Edited videos for online seminars. • Online Seminars (Regional Webinars): - Converted all offline seminars to online seminars due to the pandemic, with Japan being the first region globally to initiate online seminars using Zoom Webinar. - Conducted 11 online seminars for Japan and 5 for Korea, including joint seminars with partners and clients. - Set up webinars, promoted them using email campaigns (JP & KR), blogs, and online news (KR). - Achieved average lead generation of 21% for Japan and 8% for Korea. - Generated new opportunities and expected new sales in 2021 (Japan). - Created online seminar banners. • Analysis: - Internal business analysis to understand the ROI of marketing activities and maintained the quality of CRM (Salesforce.com) data.
Provided sales teams and management with in-depth competitive intelligence through market research/reports and internal business analysis for long-term strategy and decision-making. Recognized for producing high-quality content and establishing templates and regular reporting rhythms for competitive intelligence. • Marketing/Business Analyst: - Promoted to Assistant Marketing Manager, expanding scope to include full responsibility for market and business analysis for long-term strategy and overall APAC marketing communication. • Competitive Intelligence: - Provided market and industry intelligence to guide mid to long-term strategy for top management and sales teams. - Conducted strategic projects and planning, including sales and market analysis for 5-year plans and APAC market expansion. - Produced market outlook reports for various energy industries (power, oil & gas, general industries). - Compiled competitor dynamics reports on key competitors’ activities and strategies. • Business Analysis: - Conducted internal business analyses to understand overall sales and growth in APAC. - Performed win-loss analysis to identify key growth opportunities. - Created Salesforce.com dashboards for business visualization, review, and forecasting. - Generated monthly reports on risk profiles, new product bookings, and sales tracking. • New Product Global Launch: - Facilitated global workshops for new products developed by the APAC team. - Prepared global market size data for control valves by region. • Marketing Communications: - Managed overall APAC marketing communications. - Produced quarterly internal newsletters, rebranded product brochures, and created product advertisements for magazines. - Developed product flyers and legal entity name change documents (customer letters, email banners). - Filmed and edited promotional videos for Korea & Japan facilities, and internal promotion videos for the APAC region. - Facilitated annual APAC leadership conferences and agent days.
As a Marketing/Price Analyst, I led product procurement and market development for Japanese automotive connector makers, significantly increasing sales turnover and margin rates while managing global supplier relationships and supporting strategic pricing initiatives. • Product Procurement and Market Development: o Led procurement and market development for Japanese automotive connector makers, enhancing the supply environment through collaboration with sales, relevant departments, and vendors in automotive wire-harness OEM projects. o Successfully secured main supplier status for key projects: Toyota 560A (Turkey) lighting harness project Honda K57 motorcycle (Malaysia) running change project Hyundai new Avante (Korea) running change project Nissan Fuso truck (Czech Republic) project • Sales Support: o Assisted sales teams in obtaining competitive pricing and favorable business conditions through supplier collaboration. • Global Experience: o Worked in a global environment, liaising with business partners and suppliers from over 7 countries, including Japan, China, Korea, Singapore, India, Indonesia, and Germany. • Sales Management: o Managed and increased sales turnover from over 12 Japanese automotive component makers, including Yazaki, Sumitomo, and JST. o Achieved a significant increase in purchasing amounts from $1.4 million (2015) to $3.1 million (2016), resulting in a 217% increase in booking amounts. o Improved margin rate from 11.6% to 13.8% through cost reduction initiatives. • Market Analysis: o Developed advanced analytical reports for the Asia market. o Managed supply risks, including sudden price increases, delivery delays, and product obsolescence/discontinuation. • Data Processing: o Skillfully handled data processing using the ERP system. • Cross-Department Collaboration: o Proactively partnered with colleagues in sales and supply chain departments. o Effectively negotiated with suppliers to optimize business outcomes