Greater Kuala Lumpur
•Manage marketplace operations across Shopee, Lazada, and TikTok Shop for multiple beauty brands including The Face Shop, The Whoo, Physiogel, and Dr. Groot • Support e-commerce business growth contributing to an annual sales target of RM13.5M • Plan and execute major platform campaigns including 9.9, 11.11, 12.12, coordinating promotions, product assortment, and campaign mechanics • Develop sales forecasts and promotional plans to support campaign performance and revenue targets • Coordinate cross-functional teams including marketing, supply chain, and finance to ensure smooth execution of campaigns and operational processes • Manage inventory planning and stock allocation, including warehouse GR processing and shipment arrangements to e-commerce enabler warehouses • Collaborate with internal teams to drive alternative sales channels such as group-buy campaigns, generating RM100K+ sales within 3–5 days per activation • Manage external e-commerce enablers and marketing agencies, including campaign coordination and invoice verification • Monitor marketplace performance including sales, traffic, and conversion metrics to identify opportunities for growth
• Founded and managed an e-commerce solutions agency providing marketplace operations and digital marketing services for online brands • Developed and executed e-commerce growth strategies across Shopee and Lazada to improve client sales performance • Managed end-to-end online store operations, including product listings, promotional campaigns, and marketplace optimization • Analyzed sales and campaign performance data to optimize conversion rates and marketing effectiveness • Built and maintained client relationships, providing strategic consultation on digital commerce growth • Supported brands in launching and scaling their e-commerce presence across major marketplaces
Managed daily marketplace operations across Lazada, Shopee, and Zalora for multiple fashion brands. Coordinated online campaigns, product launches, and promotional activities across e-commerce platforms. Managed product listings, catalog updates, and merchandising to improve store visibility. Handled customer inquiries and after-sales service to maintain customer satisfaction. Conducted live streaming sessions and supported online promotional events. Assisted in managing brand social media accounts and website updates.
Managed digital marketing activities across Instagram, Facebook, website, Shopee, and Lazada. Supported e-commerce store operations including product listings and promotional campaigns. Coordinated stock management and order fulfillment arrangements. Assisted with customer engagement through social media and online platforms.
Completed overseas assignment in Thailand, supporting international business operations and export coordination. Assisted in data analysis and quality control monitoring during operational training. Worked with senior management to resolve export-related issues with overseas clients, gaining exposure to international trade operations.