Istanbul, Istanbul, Türkiye
I’m a finance leader with over 25 years of experience across Türkiye’s leading companies, combining strategic thinking with hands-on execution. After starting my career at Ernst & Young, I took on leadership roles at ENKA, Nortel Networks – Netaş, Airties, and International Paper – Sabancı Group, gaining a deep understanding of financial strategy, governance, and business transformation. Since 2012, I’ve been part of Trendyol Group, Türkiye’s first decacorn, where I currently serve as Chief Financial Officer (CFO). I lead a team of 200+ professionals across Accounting, Treasury, Risk, Construction, and Procurement, shaping Trendyol’s financial strategy and driving sustainable growth. I believe strong finance is not just about control—it’s about enabling better decisions, empowering teams, and creating long-term value for the organization.
(http://www.trendyol.com) - Reporting to CEO and BOD, drive financial and commercial strategy of the company, directing finance, legal, procurement, risk management and administration with team of +200 with full P&L responsibility. - Lead all Brand deals to improve contract terms with product suppliers. - Support assigned entities in all finance matters including, but not limited to, working capital management, financial accounting and reporting, budgeting, forecasting and business analysis. - Drive continuous process improvements with standard, global practices that improve the quality of financial reporting. - Lead initiatives to identify cost efficiencies, potential to increase revenue and plays a leadership role in making business more efficient and effective in both fields. - Introduced business decision support function, assessing financial feasibility of business deals.