Singapore
I am a self-motivated and success-driven individual with a demonstrated history of working in the retail industry. I was given the rare opportunity to pioneer and develop a new business expansion channel for Cheers Holdings via vending machines, and worked on business functions such as sales, operations, finance, budgeting, marketing, and legal matters. My range of experience includes business development, product category management, marketing, and government administrative work.
• Collaborated with Singapore Chinese Chamber of Commerce & Industry to develop projects related to capabilities building, marketing, and digitalization • Directed and curated a pipeline of over 5 workshops to uplift Trade Association & Chambers’ Capabilities • Developed an Account Plan framework to facilitate strategy planning across over 20 accounts
Cheers Holdings, Business Manager • Pioneered the expansion of Cheers’ market network through vending machines • Directed the deployment of over 80 machines nationwide • Engaged and collaborated within departments and across 70 over partners & organizations • Contributed more than $1mil. of sales serving across Singapore Cheers Holdings, Product Manager • Sourced, managed, and priced key convenience product categories such as Noodles • Achieved market share of 24.5% and above for all categories NTUC FairPrice, Management Trainee • Managed daily store operations, forecasted demand, & improved customer experience
* Engaged and liaised with clients on business opportunities * Presented on current promotions to over 400 participants at tradeshows * Analyzed 20 over competitors to evaluate company’s position * Responsible for developing social media campaigns to analyze market strategy effectiveness * Improved click-through rate of Facebook advertisements by 5% * Awarded with Certificate of Commendation by NBS Dean
* Comprehensive exposure to service and operations related roles * Able to build rapport with colleagues at all levels * Assisted approximately over 50 passengers per daily basis