Lutry, Vaud, Switzerland
Experienced Chief Executive Officer with a demonstrated history of working in the entertainment industry. Skilled in Marketing Management, Sales, Market Analysis, Brand Equity, and Management. Strong business development professional with a Master of Business Administration (MBA) focused in International Business from University of Sydney.
Involved in the strategic development and day-to-day operations of the company, in close collaboration with teams, publishing partners, and customers to support the growth of the portfolio in France and internationally. Successful board games brands such as : Skyjo, Flip 7, Crack List, Skull King, Smile Life, Blanc Manger Coco and Micro Macro.
Create and publish fun board games that delight families and friends. New ambitious creations every year. Transversal mission: Retailers key account for Blackrock Games.
Leading THE LAUGHING COW and BABYBEL brand management team, 8 reports. Transversal mission on Digital Media.
Leading KIRI and BABYBEL brand management team, 8 reports. Transversal mission on Digital Media.
- Management of 2 Brand Managers on LION, SMARTIES, NUTS, SUNDY - CREATING SHARED VALUE strategy & implementation on all Chocolate brands portfolio: "Mieux Cultiver le Plaisir"
- KIT KAT Ultimate Break 360° communication - Winning CRUNCH innovation & renovation strategy
- In charge of 15 Hypermarkets and 60 Supermarkets - Management of 3 merchandisers
- FREEDENT BOX: Development & implementation of the “Chewing-gum Bottle Segment” - In charge of the Wrigley Oral Healthcare Program