Wei Jie Chan

Food & Beverage | Chef & Operations | Menu & Food Product Development | R&D

Petaling Jaya, Selangor, Malaysia

About

Experience

  • Sales Manager at FFG Ingredients
    Jan 2026 - Present · 7 mos

    Sales and business development for FFG Ingredients, specializing in premium Matcha and food service solutions. What I do: Ingredient Supply: Manage B2B sales of high-quality ingredients for the distributor, cafe and restaurant sector. Business Development: Scale the FFG brand presence within the competitive food service market.

  • Freelance at Freelance
    Mar 2025 - Present · 1 yr 5 mos

    I help F&B brands grow by mixing culinary creativity with operational discipline. My Expertise: 🍳 Menu & Recipe Design: Crafting dishes that keep customers coming back. 📊 Operations Training: Streamlining kitchen workflows and staff development. 🥂 Event Services: High-end chef services for private and corporate events. I specialize in helping cafes and restaurants find their unique voice through food while ensuring the backend stays profitable and efficient.

  • Operation Manager x Purchaser x R&D at Jardin Coffee & Tea
    Jun 2024 - Jan 2025 · 8 mos

    Organizing formal training for new menu launch Overseeing work schedules for all employees to ensure full value is offered Ensure that the preparation, presentation and service is carried out promptly according to standards; Operation striking an effective balance between operation and the administrative duties; To comply with all statutory and obligations with regard to food safety procedures as per the Food Safety Manual; Menu Planning and Merchandising Establish an ongoing marketing campaign and ensure all staff carries this out. To maintain and continuously improve food presentation, service and standards line with the set budget Manage the accounting and bookkeeping function with legible, precise, accurate and timely; To actively pursue and achieve budget targets and assist in budget compilation where appropriate Convey market survey to meet direction of company Liaising with supplier to get better deal, offer and collaboration Procure for suppliers to have better quality & pricing Product development & creation - menu planning Ensure quality SOP & training for kitchen is proper and followed Plan and organize training of staffs to follow SOP of kitchen quality management according to company standards Ensure that the preparation, presentation and service is up to standard Manage staff effectively, including training and developing new staff Ensure stock, managing and starting calculation of food cost Checking & purchasing handling of kitchen equipment To deal professionally with customer feedback. To oversee the management, costing control & events To assist in any ad-hoc duties assigned by Management from time to time

  • Operations Manager at Jardin Coffee & Coffee Space
    Jun 2024 - Jan 2025 · 8 mos

  • Sales Executive at Rich’s Product
    May 2023 - May 2024 · 1 yr 1 mo

    Develop new / existing customer database through customer visits and cold calls Prepare proposal and quotation for prospects and customers Develop and implement marketing plan to achieve desired sales target Follow up on payment collection and A&P activities Provide excellent customer service to enhance customer loyalty Assisting and consult customers on product usage - demo Prepare monthly report for the update of sales activities in a month, and input valuable feedback / suggestion on any matters that may improves the sales effectiveness and efficiency Coordinate delivery matter with operation and 3rd party warehouse To assist in any ad-hoc duties assigned by Management from time to time