William Ash

Graphic Designer

Seoul, South Korea

About

I am a competent and skilled graphic designer with seven years of experience working at in-house and agency positions creating exciting and engaging visual content. I have been an integral member of marketing, design and communications teams where I have completed projects for a variety of industries and clients. I have managed a design team, led projects of varying scales, collaborated frequently with colleagues, and developed company brand identities and tone of voice through the creation of visual materials. I hold BA (Hons) Graphic Communication and Master of Design degrees from Cardiff Metropolitan University, with one semester at the Samsung Art & Design Institute (SADI) in Seoul. I also achieved a graduate diploma in Korean language from Sogang University's Korean Language Education Center.

Experience

  • Designer at DISRUPT
    Sep 2025 - Jan 2026 · 5 mos

    I completed a 4 month design internship at global marketing agency Disrupt to gain experience working in Seoul and develop my marketing design skills. I worked on Amazon product page design, social media content and internal brand development.

  • Graphic Designer at Platfform
    Oct 2021 - Sep 2022 · 1 yr

    With a desire to design for a good cause, my position as lead designer at mental health charity Platfform allowed me to work on a variety of meaningful projects and contribute to social change. I was a key member of the Marketing and Communications team, completing brochures, flyers, website assets, signage, event materials, tender bid presentations and social media content. I also acted as a brand guardian to ensure all visual output was cohesive and on-brand. In addition to my design practice, I completed various training exercises to develop my awareness of cultural competency and trauma-informed practice.

  • Middleweight Designer at Stills
    Sep 2019 - Oct 2021 · 2 yrs 2 mos

    During my time at Stills, I worked on branding campaigns, marketing campaigns, brochures, packaging, signage and web graphics for a variety of companies in sectors including environmental, healthcare, papercraft, research and more. I collaborated with the Creative Director and led projects myself, managing my time, liaising with account managers and clients and delivering progress updates. Notable clients include Pelican Healthcare, Tonic Studios and MHFA Wales.

  • Tonic Studios Ltd (3 yrs 10 mos)
    • Head Marketing Designer
      Nov 2017 - Aug 2019 · 1 yr 10 mos

      I was promoted to give my role a stronger involvement in the company’s marketing strategy and design. I was responsible for creating a wide variety of material to promote new product launches, develop the brand and represent the company online and offline to global audiences. I managed a design team and travelled to the US and Germany to attend trade shows and client marketing meetings to expand the brand’s outreach. I coordinated frequently with the company’s USA and China offices to complete tasks, discuss production and receive feedback.

    • Graphic Designer
      Nov 2015 - Nov 2017 · 2 yrs 1 mo

      Since graduating in 2015, I worked as an in-house designer for craft company Tonic Studios. I designed marketing materials to promote the company across a number of touchpoints including packaging, catalogues, emails, adverts, trade show banners and social media graphics. I wrote and edited copy for the company website and product descriptions, and I was involved in ideation and product development by designing new ranges of products for the craft line.

  • Design Intern at Stills
    Jul 2013 - Jul 2013 · 1 mo

    I completed a month of work experience at Stills, working on various projects and assisting Senior Designers. I was able to develop my skills using the Adobe suite and gain experience working within industry.