William J. Braun

CEO/Chief Executive Officer | Healthcare Businesses Leader | Global Operations & Supply Chain Leadership

Palm Harbor, Florida, United States

About

Entrepreneurial CEO and industry executive with a proven track record from leading three businesses while growing revenue and profit within large corporation and private equity environments. Career experience is based on 20+ years of global manufacturing/operations leadership in the United States, China, Mexico, Brazil, and Canada with four world-class companies in the electronics and medical device industries. Entrepreneurial business leader who combines extensive global operations background with ability to implement game-changing commercial opportunities, penetrate new markets, and develop effective sales and marketing teams that grow revenue and EBITDA at an accelerated pace. Highlights of Expertise: • CEO with Private Equity • Business Turnaround Champion • Strategic Planning • Entrepreneurial Business Development • Sales & Marketing • Global Manufacturing Operations & Supply Chain Management • FDA Regulatory Compliance

Experience

  • Chief Executive Officer at ThreeD Smiles
    May 2024 - Present · 2 yrs 3 mos

    ThreeD Smiles is a national dental lab that strives to be on the cutting edge of the latest clinical technologies. Working exclusively with dentist, doctors, and surgeons that embrace digital technology through intraoral scanning allows us to deliver quality dental prosthetics that are competitively priced and ship the next day!

  • Chief Executive Officer at ReproTech
    Apr 2022 - Mar 2023 · 1 yr

  • President/Chief Executive Officer at DDS Lab, LLC
    2016 - 2020 · 4 yrs

    Among the largest national dental labs in the United States DDS Lab is owned by Private Equity with global operations in U.S., China, and Hong Kong. President & CEO (2016 to Sept 2020): Mastermind all aspects of production, logistic operations, sales, and marketing for dental company with $86mm annual revenue. Spearheaded technology advancements for seamless case/file management between Tampa, FL and Shenzhen, China to transform DDS Lab into the customer service and communication leader among national dental labs. Implemented digital technology to drive new product adoption that distinguished DDS as the largest digital dental lab in the United States. Revitalized Sales and Marketing team(s) that drove DDS Lab to become the fastest growing dental lab in the world. • Achieved 2.9x MOIC and 22% ROI for DDS Lab sale process in Q1 2020. • Grew annual revenue by 68% (19% CAGR) and EBITDA by 100% (27% CAGR) from 2016 through 2019. • Increased active office customers by 41% (11% CAGR) and customer retention by 23% from 2016 to 2019. • Achieved 270% growth of dental implant restoration revenue over 4 years. Grew digital case volume by 19x in two-year period from Q1 2018 to Q4 2019. • Designed and executed robust compensation plan, training programs, and regional leadership positions to expand sales organization from 12 to 39 employees.

  • STERIS (Full-time · 7 yrs 1 mo)
    • President - Outsourcing Solutions Business
      2014 - 2016 · 2 yrs

      Steris is a UK-based specialized medical services company that focuses on outsourced sterilization and surgical instrument reprocessing services in Europe and the United States. President, Synergy Health Outsourcing Solutions (2014 to 2016): Landed largest customer agreement in Synergy history by winning the Johnson & Johnson/SterilMed RFP to outsource collection, reprocessing, and sterilization of single-use surgical instruments. Successfully competed against Jabil and Celestica to win RFP; led contract negotiations with Johnson & Johnson that required three different supply agreements and a business relocation from Maple Grove, Minnesota, to Juarez, Mexico. • Implemented comprehensive program for Lean Six Sigma workflow to maximize labor efficiency and enhance quality for outgoing product; improved gross margins by 25%. • Initiated FDA- and Johnson & Johnson-compliant quality management system; passed ISO 13485 recertification audit and several internal audits from Johnson & Johnson.

    • President - Reusable Surgical Solutions Division
      2009 - 2014 · 5 yrs

      Held overall P&L responsibility for $72M reusable surgical linen, custom procedure tray (CPT), and hospital sterile services outsourcing business. Directed 575 production employees at 15 reprocessing facilities and hospitals. Directed Product Management and Sales teams to implement new products and penetrate new markets. Increased annual sales revenue by 6% and trimmed cost of sales by 40% in 2013. • Implemented Lean workflow program that led to annual savings of $2.5M and improved gross margins by 5%. • Negotiated channel partnership agreement with Medline Industries to support $31M disposable CPT business, leading to an increase of 3% in the gross margin.

  • Invacare (Elyria, Ohio)
    • Vice President North American Operations
      Nov 2005 - Mar 2009 · 3 yrs 5 mos

      Operations and supply chain leader for high volume manufacturing operations in US, Mexico and China. Rationalized operations footprint to reduce cost and improve gross margins.

    • VP Global Quality & Reg Affairs
      2005 - Mar 2009 · 4 yrs 3 mos

      World’s leading manufacturer of wheelchairs, bariatric equipment, disability scooters, respiratory products, home care beds, and other home care products. Vice President, Corporate Quality & Vice President, North American Operations (2005 to 2009) First executive to achieve position of vice president of corporate quality for $1.5B global provider of durable medical equipment (DME) for home healthcare. Directed corporate Regulatory Affairs/Quality Assurance Department responsible for global regulatory compliance and product litigation. • Created new North American business unit for $20M of “Quality Product Returns” that achieved sales revenue of $2.5M in first full year of operation. • Harnessed quality returns data to drive comprehensive root cause analysis across product returns, resulting in $3.5M EBITDA savings per year and improved customer satisfaction. As vice president of North American operations, championed Lean Six Sigma initiatives and rationalized products across six manufacturing facilities in United States, Canada, Mexico, and China. • Produced annual savings of $3.5M (2.5% gross margin improvement) and reduced finished goods inventory 10% by optimizing “make vs. buy” opportunities and implementing a perpetual inventory system.