Singapore
I love bringing people together, regardless of it being communities coming together for a wonderful experience or talents working together and eventually enjoying the satisfaction of delivering an amazing event. Spending more than 12 years in different roles such as operations, project management, business development across multiple event genres - Sports, Consumer Exhibitions, Entertainment, Lifestyle, attractions. I am very fortunate to be given the opportunity to worked with great teams and delivered some of the most iconic events in Singapore. To name a few, Rainforest Lumina, Singapore Youth Olympic Games, Standard Chartered Singapore Marathon and others. Every event is a new start line with a different environment and challenges, and I am very proud of the achievements and it wouldn't have been possible without passion, tenacity and teamwork. One other beauty of event is that 'change is the only constant', embracing changes, innovate and doing things differently even if it is for a recurring event might be a tedious process. But doing things the same way won't bring you any breakthrough isn't it? I truly found the right space for myself and strongly believe that events is not just an occasion. Event has the power to connect and impact people, and it can be a catalyst that open up many opportunities and future developments.
Executive Producer Jurassic World, The Experience Bangkok Business Project Manager for Harry Potter Visions of Magic exhibition
Events & Programming Lead responsible for the strategy development of events for Universal Studio Singapore and Adventure Cove Waterpark Project lead for key marquee events such as Halloween Horror Night 12, Naruto The Gallery in Universal studio, and other key marquee events
Leading the events & programming team within Mandai and is responsible for the conceptualization, management and strategic development of events across the entire Mandai Precinct (i.e. Singapore Zoo, Bird Paradise, Night Safari, River Wonders and Public Spaces) Leading the transformation of Events and Programming strategic approach in Mandai focusing on business development, new segment targeting and destination positioning Responsible for the partners acquisition strategy on the development of marquee events in Mandai Project Lead for Rainforest Lumina for the final season that concluded with over 100,000 tickets sold during the pandemic period
Led the project management of a Consumer Electronic show covering over 15,000 square meters involving more than 80 exhibitors and sponsors Led the project transformation which includes reinventing of event concept, brand re-positioning, reinventing show concept and development of new business models which resulted in the record media attendance and impression outreach. Securing of major brands such as Google, La Liga and others for the exhibition Developed a sustainable growth plan with 'content first' approach for the exhibition so as to maintain relevancy to consumer amidst present competitive outlook