Singapore
Well versed in FMCG / F&B operations, commercial management, food manufacturing (meat proteins) franchising, business development, distribution channel management, Intellectual Property (IP) assets development in Senior Leadership positions covering Asia Pacific, China, Middle East and African regions across sectors. Embodies hunter mentality, entrepreneurship, good commercial acumen, goal getter & strategic business thinker. Currently, Wilson specialises in FMCG channel development, food manufacturing and distribution of meat proteins under the Own Brands Food Solutions Business, FairPrice Group.
• Spearheaded operations across plant operations, processing, warehousing, logistics, QA, and customer service. • Managed the commercial business for diverse channels including supermarkets, food services, and wet markets. • Fostered a culture of excellence and efficiency within the team, enhancing service delivery and operational performance.
Engaged in food manufacturing, channel development & FMCG distribution under the Own Brand Food Solutions Business, FairPrice Group.
Leading & managing the Self Run Food & Beverage brands such as Heavenly Wang chain of cafes. Responsible for charting the business transformation & strategy development, commercial operations and growth development of the self run F&B brands.
Business Transformation & Strategy Development for the Food Services Business for Self Run F&B Brands.
International Business Management, Cross-border Business Expansion, Franchising, Licensing, Channel Development, Branding, Marketing & Monetisation of F&B Assets.
1. International Business Management. 2. B2B & B2C Channel development & network management.