William Xu

Channel Leader - 格兰富

Changning District, Shanghai, China

About

• International MBA in Tsinghua University, more than 20 years experience in MNC, rich experience in Channel, KA and Sales management, rich distributor partner and customer resource in industry market; • Senior trainer in channel management, KA management, Selling skill, Pipeline management, Sales process management, and small-medium enterprises management, experienced coach, good team worker and facilitator; • Looking for sales&channel leader or trainer position.

Experience

  • Channel+International Business Director & HEDA Academy Dean at ZHEJIANG HEDA Technology Co., Ltd
    Jun 2021 - Present · 5 yrs 1 mo

    • Designed channel development strategy and 5 years roadmap, built up dealer channel and OEM channel, with management&training system; • Built up dealer network (except Zhejiang, Guangdong, Northwest); • Pilot OEM&ODM channel; • Built up dynamic DEMO system and updating system 2.0; • Founded HEDA Academy;

  • Channel Leader & Grundfos Academy Dean at 格兰富
    Oct 2014 - Oct 2020 · 6 yrs 1 mo

    • Built up 2020 channel development strategy, dealer channel revenue more than ¥2B in 2019 with growth rate 14%; • Managed 28 core dealers which focus on KA penetration and MRO business development, revenue more than ¥650M with growth rate 20%; • Quickly built up 56 dealers in centre&west market; • Built up new complete dealer assessment, management and training system; • Founded Grundfos Academy, built up training and certificating system for dealers, service centers, certificate service engineers and Grundfos internal employees.

  • GE Lighting Distribution Channel Senior Manager at GE
    Dec 2012 - Apr 2014 · 1 yr 5 mos

    • Quickly built-up regional distributor network; • Managed KA business; • Built up channel management process and training system in ASAP; • Founded GE Lighting Academy;

  • IR Security Technologies AP Channel Leader at 英格索兰
    Jan 2012 - Dec 2012 · 1 yr

    • Built up 30 core dealers to cover regional market, piloted special channel dealer for industry, subway, healthcare and education market; • Managed KA business; • Built up channel management process and training system; • Founded channel committee and built up 5 years channel development roadmap;

  • B2B Route To Market Manager at Shell
    Jul 2005 - Dec 2011 · 6 yrs 6 mos

    • Rebuilt up distributor network with revenue ¥1.6 billion; • Developed and managed channel KA; • Built up detailed regional market profile and business development roadmap; • Co-founded Shell Lubricants Academy;