Wendy Lapp

Sr Account Manager | Commercial & Industrial Moving | Warehouse Solutions

Greater Milwaukee

About

I thrive in environments where no two days—or projects—are the same. As a Business Development professional in the commercial relocation and logistics space, I focus on building meaningful relationships, solving complex challenges, and connecting clients with the right resources to get the job done efficiently. My approach is rooted in organization, adaptability, and strategic thinking. I’m always looking for ways to improve processes—whether that’s leveraging new tools, refining workflows, or identifying the right internal teams to execute specialized projects. From large-scale relocations to highly detailed coordination efforts, I stay focused, responsive, and solutions-oriented. I bring strong communication skills, a high level of professionalism, and a deep respect for handling sensitive and confidential information. My background in service and client-facing roles has shaped my ability to build trust quickly, understand client needs, and deliver with integrity. At the core of my work is a commitment to long-term relationships and a strong network built on reliability, collaboration, and follow-through. I’m motivated by helping others succeed—whether that’s clients, colleagues, or industry partners—and I continue to look for opportunities to grow, connect, and add value.

Experience

  • CH Coakley (Wauwatosa, Wisconsin, United States · On-site)
    • Sr Account Manager
      Jun 2025 - Present · 1 yr 1 mo

      Rebuilding client relationships and build relationships with new ones. After an incredible journey journey as AVP Operations, I’m grateful for everything I’ve learned and building the amazing team I have had the opportunity to lead. Now, I’m looking forward to bringing that experience back to the account management side-with deeper insight, broader perspective, and the continued drive to deliver exceptional results for our clients.

    • AVP Operations
      Nov 2021 - Jun 2025 · 3 yrs 8 mos

      Facilitating new and existing clients developing and implementing; commercial moving, warehouse solution or portable storage containers, storage of corporate assets by archiving, document scanning, secure data services and third party logistics.

  • New Business Development at CH Coakley
    Nov 2015 - Aug 2021 · 5 yrs 10 mos

    New Business Development

  • Vice President of Sales and Marketing at Office Systems Installation LLC
    May 2011 - Oct 2015 · 4 yrs 6 mos

    As the Sales and Marketing Director my job consists of continuing communication for new and current customers: Maintain and develop a computerized customer and prospect database. Plan and carry out direct marketing activities to agreed budgets, sales volumes, values, product mix and timescales. Develop ideas and create offers for direct mail, e-mail and marketing. Respond to and follow up sales enquiries by telephone, e-mail and personal visits. Maintain and develop existing and new customers through planned individual account support, and liaison with furniture dealers or project management staff. Monitor and report on activities and provide relevant management information. Carry out market research, competitor and customer surveys. Maintain and report on equipment and software suitability for direct marketing and sales reporting purposes. Liaise and attend meetings with other company functions necessary to perform duties and aid business and organizational development. Manage the external marketing agency activities of telemarketing and research. Attend training and to develop relevant knowledge and skills.

  • Assistant to VP of Marketing at Xerographic Supply of WI
    Aug 2003 - May 2011 · 7 yrs 10 mos

    Office supply re-seller for Business to Business, local government, higher education, K-12, and federal government.

  • Service Dispatcher at Automatic Entrances of Wisconsin
    1995 - 2000 · 5 yrs

    Provided customer service as a service dispatcher. Received calls from re-occurring clients with service issues, dispatched the area service technician, scheduled planned maintenance service pending service cycle that covered the state of Wisconsin. Maintained service records with invoicing. Assisted receptionist on incoming calls.