Kelly Webb

About

I am a seasoned B2B SaaS marketer specializing in account based marketing and demand generation. Experienced in working across the entire revenue team to create winning go-to-market programs that build and accelerate pipeline. Specialties: Account Based Marketing, Marketing Strategy, Integrated Digital Marketing Management, Channel Marketing, Demand Generation, Budget Development & Management

Experience

• Hyland (4 yrs 1 mo)
  • Director, Field Marketing
    Oct 2024 - Present · 1 yr 10 mos

  • Manager, Account Based Marketing
    Jul 2022 - Oct 2024 · 2 yrs 4 mos

• Keyfactor (5 yrs 10 mos)
  • Director, Global Marketing Programs
    Jan 2022 - Jul 2022 · 7 mos

  • Senior Manager, Campaigns & Channel Marketing
    Jan 2020 - Jan 2022 · 2 yrs 1 mo

  • Manager, Field Marketing
    Feb 2018 - Jan 2020 · 2 yrs

• Manager, Field Marketing at Quadrel Labeling Systems
  Aug 2012 - Oct 2016 · 4 yrs 3 mos

  Responsible for coordinating marketing programs to build sales pipeline, support new customer acquisition, and strengthen client relationship. Collaborated closely with executives and field sales to create and execute on field events and go-to-market activities to drive revenue and hit quarterly/annual targets.

• Digital Marketing Specialist at UCG Technologies
  Feb 2008 - May 2012 · 4 yrs 4 mos

  Responsible for the digital presence of UCG technologies which included website development, web advertisement, and social media. Executed lead generation activities which included calling campaigns, email marketing, direct mail and field events. Primary lead on all customer high touch events.