Walter Brugger

Senior Director U.S. Development at SelectMedia International

Los Angeles County, California, United States

About

Business Development,Sales, Sales Management :. Primary focus on strategic development for expanding products and services, market penetration. Sales Management RealWorld Corp. (Accounting Software ) Managed West US VAD and VAR Networks;Established Asian Offices and Partners. 10 Years Sales, Business Development and Management, EarthLink Inc.Primary focus OEM relationship development, negotiations and management::Established and Maintained key strategic relationships with Apple, HP, Dell, Gateway, Sony, IBM etc. Specialties: Business Development, Sales, Complex Sales; BD and Sales Management, Full Cycle Sales (Contact-Negotiation-Management), Situation Evaluation, Analysis, Solution. Market Research. Consultant Clients: Claria Corporation, OpenX, Select Media Asia,

Experience

  • Owner at IPC
    2006 - Present · 20 yrs 7 mos

    Consulting: Business Development, Affinity Partnerships, Market Research (Internet, Digital Media, Software). Clients have included: Claria, OpenX, EarthLink, Select Media Asia.

  • Senior Director U.S. Development at SelectMedia International
    Jan 2014 - Nov 2014 · 11 mos

    SelectMedia, is a global video and mobile SSP headquartered in Singapore and Tel-Aviv. SelectMedia's cutting-edge ad serving and tracking technology makes of video & mobile advertising intelligent, effective and simple. Our patented technology enables us to use all the data publishers have mined and more – and to ensure that you never buy “blind” ever again! SelectMedia stands out for its very personalized way of dealing with their clients ,always aiming at providing excellence in service (24/7), delivering results and value for investment regardless of the client’s budget size.

  • Business Developement at OpenX
    2008 - Oct 2013 · 5 yrs 10 mos

    Publisher Acquisition: First posted Business Development for Publisher Supply Side acquisition. Brought Publishers directly into the exchange. Brought many early key supply side relations into Market and managed relations, additionally. Codified Open Source Ad Server publisher feeder line for Market, Identified those Open Source publishers to bring into direct relationships and set up qualification criteria. Brought to point of 20 percent of gross revs for exchange.

  • SNR MNG CHANNEL SALES at EarthLink, Inc.
    Apr 1994 - Sep 2004 · 10 yrs 6 mos

    Established Partners and Distribution Channels for ISP Service (dial up and BroadBand) with emphasis on PC OEMS from initial contact through contact negotiation, launch and monitoring (Apple, HP, Dell, Sony, Gateway etc). Initiated, negotiated and co-ordinated first cable partnership (Charter Cable). Initiated and developed early out reach actions and programs to acquire strategic distribution partners (Franklin Covey, PC Mall, Mac Mall), . Piloted early rebate campaigns and established successful actions and procedures though campaigns with IBM, Packard Bell, Tiger Direct.

  • Manager Western US Sales at RealWorld Corp.
    Dec 1982 - Apr 1994 · 11 yrs 5 mos

    Established West US Sales (VAR Channel) Ran West U.S. Sales Reps of business accounting software through reseller channel: Object and Source licenses. Established Asian Distribution and conversions for regional accounting conventions. Worked with resellers on strategic sales.