Puebla Metropolitan Area
I serve healthcare and other owner-led businesses through fractional marketing management through my business Ímpetu Consulting. I'm also the founder of Sano Select, a nursing recruitment agency. But I didn't start in marketing or recruitment. My career started at a nursing home in Germany. I was a civil servant fulfilling civilian service (Zivildienst), helping the elderly with their daily care. That's where I learned what healthcare looks like up close. The people. The pressure. The quiet things that make or break it. Years later, that experience still shapes how I work. I bring senior marketing, recruitment, and operations leadership to the people who run mission-driven businesses, without burning out on the rest. A few of the businesses I've worked with, or built, along the way: → I Fix Hearts & Ovadia Heart Health: Marketing & IT for a growing metabolic healthcare practice. → Natural Living Family: Marketing & IT for a Christian-based health ministry and educational platform. → Sano Select: Founded and built end-to-end, from brand to marketing engine to recruitment operations. → Apex Social: Matching care professionals with families with children with special needs through project management across departments → Lenders Online Training, Total Foam Specialists, CMA Exam Academy, and others outside healthcare. What I bring to every engagement: • Marketing strategy & leadership: clarity on what to do, why, and in what order. • Recruitment & employer branding: building teams that stay. • Processes, automation & AI: practical systems that take work off your plate. This is for you if: For Ímpetu Consulting (fractional marketing, operations & IT): • You're an owner-operator in healthcare or an adjacent field. • You have the patients, the offer, and the team, but marketing and systems haven't caught up. • You want a senior strategic partner, not another deck or another junior hire. For Sano Select (nursing recruitment, retention & employer branding): • You're a healthcare employer struggling to fill or retain nursing roles. • You're tired of agency churn and short-term placements. • You want pre-screened nurses, structured onboarding, and a partner who actually helps them stay. If that sounds like the help you've been looking for, send me a message. Testimonials and references on request. 🌐 impetuconsulting.com 🌐 sanoselect.com 📧 [email protected]
Strategic marketing leadership. Tailored to your unique situation and goals. Hands-on. If you're the owner/leader of a small business with roughly 10-100 employees looking for hands-on marketing leadership, I may be your guy. Let's talk: https://impetuconsulting.com/contact Top client testimonials. See LinkedIn or request more. I've worked with clients from a variety of fields: medical, construction, coaching, e-learning, accounting & finance, recruitment, manufacturing, banking, supplements, beauty & wellness, non-profits, consulting, family services, and more. Important if you're a healthcare provider: HIPAA compliant and BAA-ready.
👉 Managing and optimizing the websites and e-learning platforms to help banks and other financial institutions improve their loan approval process.
Proudly opening doors for nursing professionals with leading healthcare facilities in the USA. Domestic and international recruitment.