Vincenzo Cicala

PhD Candidate @ Sapienza University of Rome | Sociology | Business Strategy & Communication | Marketing

Rome, Latium, Italy

About

πŸ” Currently pursuing a PhD in Communication, Social Research and Marketing at Sapienza University of Rome, I blend analytical skills with hands-on experience in digital marketing and data analytics. With over 2 years of professional experience, I am conducting academic research on social media dynamics and user behavior. My research interests focus on intertwining advanced scientific mastery on Communication Research, Gender, Queer and Internet Studies. πŸ’¬ Empathic and assertive communicator, I drink my espresso with a spoon of integrity and inclusion. My technical skill set includes proficiency in data analytics platforms & Google Suite (Google Analytics, Google Ads, Google Tag Manager), CRM systems (Salesforce), social media management, and front-end development technologies (HTML, JavaScript, CSS). Advanced level of MC Office and iWork suite. πŸ“πŸ“Š Expertise in qualitative and quantitative methods for advanced academic and scientific research equips me with advanced data-driven critical thinking. 🀝 Fluent in Italian, English and Spanish, with an intermediate knowledge of French, I am passionate about working in global and cross-cultural contexts. πŸš€ Drawing from academic background in Communication Research, Gender & Queer Studies, combined with professional experience in journalism and digital marketing, I would be exited about joining an organization that prioritizes diversity and inclusion as core business values. I look for marketing, communication and DEI positions. Let's connect! Learn more: πŸ“© [email protected]

Experience

  • Visiting PhD Candidate at Universiteit Gent
    Feb 2026 - Present Β· 5 mos

    Temporary member of CIMS (Center for Cinema and Media Studies)

  • PhD Candidate at Sapienza UniversitΓ  di Roma
    Sep 2024 - Present Β· 1 yr 10 mos

  • AML Compliance Specialist at Western Union
    Jun 2023 - Jul 2023 Β· 2 mos

  • Senior Process Executive at Google Technical Solutions, gTech at Cognizant
    Dec 2021 - Jun 2022 Β· 7 mos

    β€’ Provided strategic and operational recommendations for digital marketing campaigns with Google Tools (Ads, Analytics, Tag Manager, Merchant Center) in order to maximize clients' ROI. β€’ Implemented conversions and goals technically through Google platforms and codes. HTML, Java script and CSS used daily. β€’ Performed and verified the implementation of web based products with customers β€’ Gave guidance, support and train customers on how to use products β€’ Delivered high quality service to customers, exceeding client expectations and quality scoring measures πŸš€ π—”π—°π—°π—Όπ—Ίπ—½π—Ήπ—Άπ˜€π—΅π—Ίπ—²π—»π˜π˜€ βœ… Fast Track: 5 months’ promotion to the exclusive consultancy of Google High Touchs (clients who invest over € 250.000 on Google Platforms every three months). Promoted to consulting on Google L2 and L3 products after two and a half months. βœ… Estimated customer satisfaction: cSAT over 98%

  • Junior editor at Libra Editrice
    Jan 2018 - Jul 2018 Β· 7 mos

    I worked at Cronache di Napoli and Cronache di Caserta and gained experience in editing articles in politics, economics, law, gossip, international affairs, culture. I also worked with the Search Engine Optimization (SEO) to make my articles well set on the SERP.