Vinayak Pandey

Blank page → 100 customers. That’s the Depute promise | Building India’s first end-to-end Product Launch Studio.

India

About

"Launch" is the most abused word in startups. Everyone does it. Almost nobody owns it. Launching a product is not posting on Product Hunt. It's not a press release. It's not the week your app goes live and you pray. A real launch is a 6-month operating system — market research, customer discovery, MVP validation, GTM architecture, acquisition engineering, and community building — executed by people who will stake their reputation on your product's success. That operating system is Depute. We embed into your team as your Launch Studio. We take full ownership. We don't leave deliverables. We leave customers. If you want to launch something that actually lands — Let's talk!

Experience

  • Growth Consultant at Multiple Startups

    I don't run campaigns. I fix growth systems. Working part-time across 10+ startups in B2C, EdTech, MedTech, and FinTech, I've learned one truth: most plateau-stage startups don't need more channels — they need their existing loop to stop leaking. What I actually do: → Diagnose broken acquisition loops and find the one lever that unlocks compounding growth → Build GEO (Generative Engine Optimization) strategies that generate inbound from LLMs, communities, and trusted third-party sources — before the buyer ever clicks an ad → Design social-signal-driven virality systems that make users the distribution channel → Build and stress-test GTM plans for new verticals and product launches Selected outcomes: ✦ 18% user growth in 90 days at a Series A B2C startup — one loop fix, no new ad spend ✦ Helped a MedTech startup shift from 100% paid acquisition to 40% organic/inbound in 6 months ✦ GTM strategy for a crypto product that hit 5K users in first 30 days post-launch Industries: B2C SaaS · EdTech · MedTech · FinTech · Study Abroad · Higher Education

  • Founder & CEO at Depute

    We take new products from zero to their first 100 customers. That's the whole job. Depute is a New Product Launch Studio. We embed inside your team and own every phase of your launch — market research, product strategy, build & validation, GTM design, launch execution, and growth engine construction. We don't advise. We execute. When we leave, you have: a product with customers, a playbook, and a growth system. No retainer dependency. No consultant hangover.

  • Project Manager at Awign

    Part of the core operations team at Awign, responsible for process optimisation, quality control, and workforce development in a high-growth environment. Delivered complex, large-scale enterprise projects in close coordination with cross-functional teams — driving revenue growth while maintaining strong client satisfaction.

  • Research Assistant at Indian Institute of Management, Ranchi

    At IIM Ranchi, I researched the limited viewership of women's sports among women themselves. Unveiling the untapped revenue opportunities, my findings highlight the potential for companies to boost their revenue by popularizing women's sports.

  • Operations Management Specialist at Camp K12

    As an Operations Associate at Camp K12, I led process automation and systems improvement to drive operational efficiency. Key contributions: → Implemented automation workflows and custom databases — reducing manual data entry errors by 90% → Streamlined administrative processes to improve team productivity → Managed inventory systems to maintain accurate, organised operations at scale