Viktor Sobotovych

Head of BD @ Linkup ST | Outbound for Legal & B2B Services Teams | Predictable Pipeline Beyond Referrals

Zhytomyr, Zhytomyr, Ukraine

About

I lead the business development function at Linkup ST. My team works with legal and SaaS companies that want a consistent flow of new business conversations without building a full in-house sales team. We place dedicated BDRs who research your ideal clients, craft personalized outreach, and handle the qualification work before a meeting lands in your calendar. The agency shows up to talk to people who already have context about them. What I have learned from running outbound specifically for agencies: relevance beats volume every time. Generic sequences do not convert.

Experience

  • Head of Business Development | Linkup ST at Linkup ST
    Apr 2023 - Present · 3 yrs 3 mos

    Leading the business development team at Linkup ST. Focus: helping advertising and marketing agencies build consistent outbound pipelines through dedicated BDR partnerships. Responsible for team performance, client relationships, and BD strategy.