VI PHAM

Marketing and Events Coordinator, MBA Admissions at The Wharton School

Philadelphia, Pennsylvania, United States

About

MBA graduate with 4+ years of professional experience in marketing and event planning. Seeking a role in marketing and event management of an enterprise, where I can leverage my relevant work experience and education to excel and deliver beyond expectations.

Experience

  • Marketing and Events Coordinator, MBA Admissions at The Wharton School at The Wharton School
    Nov 2021 - Jun 2023 · 1 yr 8 mos

  • 2020 Saint Joseph's MBA | Seeking Full-Time Position | Marketing, Event & Project Management. at Saint Joseph's University
    Jul 2021 - Nov 2021 · 5 mos

    I am actively meeting and connecting with professionals and companies through events and LinkedIn to build my network. My goal is to commit to a full-time position before September 2021. I am interested in working for a company who is willing to invest in me so that I can be the absolute best I can be for that company. When given the opportunity for growth and development, I always take advantage of it in order to get better. If you know of a company I should look into or someone I should meet, please feel free to message me on LinkedIn or email me: [email protected] Industry Interests: Technology | Financial Services | Insurance | Pharmaceuticals | Medical Devices

  • Marketing Analyst at DAL, Inc.
    Mar 2020 - Mar 2021 · 1 yr 1 mo

    • Supported VP of Product Development in the delivery of effective marketing programs that achieve company and client objectives. • Optimized website pages with relevant keywords and improved formatting and readability, decreasing bounce rate and increasing web traffic up to 10%. • Restructed email templates to include 3 visuals, shorter paragrapghs, bullet points and calls to action, increasing reading rates from 7% to 21% within 6 months. • Revised LinkedIn and Twitter marketing strategy, which grew more followers and increased overall engagement. Researched and presented new industry marketing trends used by team to reach B2B marketing objectives.

  • May 2020 Graduate MBA Student at Saint Joseph's University - Erivan K. Haub School of Business
    Aug 2017 - Mar 2020 · 2 yrs 8 mos

  • Marketing and Event Manager at APU International School
    Oct 2016 - Jul 2017 · 10 mos

    • Focused on devising and executing a marketing plan for all enrollments and events planning. • Formed collaborative project teams and developed plans to successfully execute projects meeting the deadlines. • Increased brand awareness by launching 20+ customer campaigns via various platforms - private events, conferences and webinars. • Managed project budgets and increased revenue by 20% in one month.