Veronika Vashchenko

at UN Children's Fund (UNICEF)

Pristina, District of Pristina, Kosovo

About

Experience

  • UNICEF (17 yrs 10 mos)
    • Head of Office
      Jun 2024 - Present · 2 yrs 2 mos

    • Deputy Representative
      Dec 2021 - May 2024 · 2 yrs 6 mos

    • Representative a.i. to Bosnia and Herzegovina
      Sep 2023 - Mar 2024 · 7 mos

  • Communications Officer, DPI/UNDP at United Nations, Ukraine
    Sep 2004 - Oct 2008 · 4 yrs 2 mos

    • Designed and handled the implementation of the UN and UNDP Ukraine communications strategies and regularly monitored external environment and developments, prepared background briefs and served in an advisory capacity to the senior management regarding the UN’s position in every issue. • Coordinated and liaised with thirteen UN agencies represented in Ukraine, including the WHO, UNHCR, UNICEF, UNDP, ILO and UNFPA, WB, IFC and IMF; worked closely with the other agencies on outreach activities and co-chaired the UN Communications Group for Ukraine. • Improved media relations with local and international journalists as proven by the overwhelming media support to high-level UN officials visiting the country. Handled end-to-end preparations for every visit including organising press conferences, scheduling individual interviews, preparing press kits and monitoring results. • Oversaw the design and content of the UN in Ukraine website and the UNDP in Ukraine web-site, which was recognised as one of the top ten UNDP country websites in the world; launched strategic publications, and public events on UN Days’ observance. • Conducted lectures for students about the organisation. • Led the UN Communication Group in Ukraine and advised the UN Country Team on advancing organization’s mandate in the country.

  • Information and Grants Officer at Internews Ukraine
    2000 - 2005 · 5 yrs

    • Led business development and fundraising efforts; wrote several proposals which were approved and implemented by the Delegation of the European Commission to Ukraine, the United Nations Development Programme, the British Foreign and Commonwealth Office, the US Embassy, the Royal Netherlands Embassy, and the International Renaissance Foundation. • Handled public relations for the organisation and ensured that branding is consistent among networks, associations, NGOs and international organisations; strengthened the organisation’s contacts with national and regional media outlets. • Created information packages on the company’s activities including bilingual flashes, bulletins, newsletters, reports, and press releases. • Established and developed public relations with networks, associations, Ukrainian NGOs, international organisations and organised successful round table discussions, conferences and press conferences. • Represented the organisation and gave presentations on projects in front of donors and the NGO community. • Translated documents from Ukrainian and Russian to English and vice versa, which enabled more effective communication of causes.