Kartik Varma

Investor and Entrepreneur

United Kingdom

About

I have over 25 years of experience across US, Europe and Asia in getting my hands dirty in: - Entrepreneurship (3x start-up entrepreneur in online and digital industries - taking ideas and products from inception to execution) - Business Operations (using digital technology, getting to revenue and scale, and building systems, processes, teams and policies) - Investing (public and private equity investment experience across global markets) - Finance (corporate finance and M&A experience at leading Wall Street advisory firms) - Law (but I'm a lapsed lawyer now!) - Theater and Entertainment (actor; production manager responsible for putting up theatrical productions; and now involved in the business of sports and entertainment in Motor Racing and Tennis) Specialties: Start-ups, digital technology and media, e-commerce, fintech, e-sports, investing, business and financial analysis, competitive strategy, regulatory issues, risk management, business development, enterprise sales, content, branding and identity, media partnerships, online marketing and communications, web product design, web usability and user interface, national and international expansion and organization building.

Experience

  • Founder at FAQ
    Jan 2023 - Present · 3 yrs 7 mos

    Creating content for and on India that informs, inspires, educates and enriches.

  • Private Investor at Private Investor
    Jan 2017 - Present · 9 yrs 7 mos

    Invest in early stage startups across India and rest of the world.

  • Co-founder at PropTiger.com
    Feb 2011 - Present · 15 yrs 6 mos

    PropTiger is India's leading online real estate broker. Its a digital service that helps first time home buyers in India buy residential property. VC funded by Accel Partners and Softbank. In January 2017, REA, News Corp and Softbank announced a $55 million investment into PropTiger to provide ongoing support in making PropTiger India's largest digital real estate services company. - Built team of over 650 staff across India's 8 largest metropolitan cities - Raised 3 rounds of funding from VC investors (Accel and Softbank India) - As co-founder, my chief activity was to roll up my sleeves and build the business from ground up. This spanned coming up with the idea, recruiting the team and scaling it up, digital product design and testing of website and mobile app, strategy and regulatory affairs, marketing and sales pipeline, marketing communications, business development with real estate developers, partnerships with TV, radio, print and internet media partners who used our content, creating new lines of revenue such as data analytics and market research, conceptualizing an online enabled resale and listing business, and providing thought leadership to millions of Indians seeking to buy their first home.

  • Country Head - India at Rush Sports Marketing & Investment
    2012 - Present · 14 yrs 7 mos

    Started Rush's practice in India aimed at India's largest multinational enterprises with a special focus on ROI-based analytical framework for digital marketing and branding. Rush is a leading boutique activation agency with expertise in Formula One, Tennis, Golf and Soccer. I'm working with some of India's largest companies to help them use the medium of sports through digital technologies to raise awareness of their brands and the consuming public's loyalty towards their products by tapping into the unique emotions that sports bring out among viewers. I also write a column for The Economic Times, India's biggest selling business newspaper, targeted at CXOs on educating them on how best to use their marketing budget for sports to achieve their business objectives and high ROI, especially through dual screen usage among digitally savvy consumers.

  • Managing Director at Techstars
    Sep 2018 - Dec 2023 · 5 yrs 4 mos

    Techstars is the global platform for investment and innovation.