Vanessa M.

Demand Generation & Marketing | B.A International Cultural Business Studies

Barcelona, Catalonia, Spain

About

Experience

  • Demand Generation at Meister
    Apr 2025 - Present · 1 yr 4 mos

  • FactFinder (Barcelona, Catalonia, Spain)
    • Senior Marketing Manager DACH
      Jan 2025 - Apr 2025 · 4 mos

    • Marketing Manager DACH
      May 2023 - Jan 2025 · 1 yr 9 mos

  • Product Manager at Lidl España
    Jan 2022 - Jun 2023 · 1 yr 6 mos

    - Product management of multiple categories within Lidl’s non-food product range throughout the whole lifecycle of 1000+ products. - Purchasing, pricing, planning & aftersales decision-making for every product within my product categories, totaling 80-100M€ per year - 360° content creation for offline and online channel for products within categories: leaflets, online store, physical banners in stores etc - Leading and coordinating a category team of two people to align outcome with company goals within my categories - Briefing and alignment of different stakeholders within the company to successfully launch and sell products

  • Borneo (1 yr 2 mos)
    • Junior Product Marketing Manager
      May 2021 - Dec 2021 · 8 mos

    • Demand Generation Specialist & Content Marketing
      Nov 2020 - May 2021 · 7 mos

      Translation, Content and SEO Specialist for the German & English market Digital Marketing: Campaigns, Automations, Social Media Project Management of GDPR Employee Trainings

  • Student Assistant at the Chair of German Literature and Film at Universität Passau
    Apr 2020 - Aug 2020 · 5 mos

    R&D for an e-Learning project about the semiotics of the media for all faculties of Passau University