Ho Chi Minh City, Vietnam
As a professional with 3 years of experience in Content Marketing and Communication, I bring creativity, strategic thinking, and a deep understanding of digital landscapes to every project. My expertise includes: Content Creation: Crafting high-quality blog posts, articles, social media updates, and newsletters. Content Strategy: Developing strategies that align with marketing goals and drive results. SEO and Analytics: Enhancing content visibility and tracking performance to optimize strategies. Social Media Management: Growing social media presence to increase engagement and brand loyalty. Core Competencies: Content Marketing Digital Communication SEO Social Media Strategy Data Analysis Project Management Value Proposition: I deliver content that informs and inspires, helping companies build strong relationships with their audiences through impactful storytelling. Contact Information: [Feel free to contact with me in the chat on Linkedin] I look forward to connecting and exploring new opportunities in digital marketing.
💼 Experience: - Established efficient cross-functional workflows between Marketing and internal teams to streamline collaboration and execution. - Led brand content and visual management: developed and ensured consistency across all brand-related communications and corporate image materials. - Vendor management: responsibility all activities related to pitching vendor, onboard process, paperwork, internal process, planning campaigns... - Product Development Support: Actively contributed ideas and content proposals to enhance and develop new features for the Pingo app. - Marketing Planning & Budget Management: Took part in building integrated marketing plans and ensured project execution stayed within budget and aligned with brand communication. - Attract New Partners: + Market research and assist in developing marketing strategies to engage and attract new partners + Online & offline marketing execution: Implemented promotional programs and partner acquisition campaigns across social media platforms, email marketing, and on-ground events. - Improve Customer Loyalty: + Assist in developing customer retention programs and loyalty initiatives. + Gather customer feedback to identify areas for improvement.+ Support communication efforts that engage and nurture existing users and partners - Support Sales Materials: + Create, design and update sales presentations, brochures, and other marketing collateral. + Ensure all sales materials align with brand guidelines and messaging. + Collaborate with the design team to produce visually appealing content 🌟 Highlight: + Project Owner – Website Development: Led end-to-end project management including content and budget planning, vendor sourcing and bidding, timeline control and coordinator internal with vendor, detailed content implementation, reporting, and paperwork.
💫 Key Contribution: 06/2022 - 10/2024 - Develop a monthly content plan and communication calendar for effectively reaching out to merchant and delivering context that meets the business's goal. - Create content to increase engagement and educate merchants through interesting activities such as minigames, contests, and competitions,... - Generate visuals that attract merchants via social media, email, websites, and other means. - Develop and operate digital channels such as the Merchant Fanpage, Community Group, Tiktok, Zalo OA, ZNS, and SMS. - Massive communication with varied channels such as email, push alerts in-app, Jotform, ... to increase business efficiency.. - Hunt promotion registration by interested activities, demonstrating significant benefits, creative concept with spectacular activities: Workshop, competition, minigames,... - Performance evaluation for merchant marketing initiatives across social media networks, communication channels, and tools. - Monitor and allocate the merchant marketing department's budget. - Collaborate with stakeholders, internal teams, external vendors, and agencies on execution/ad hoc tasks. - Vendor management: responsible for all operations connected to the vendor onboarding process, evaluating performance and effectively improving solutions, documentation, internal processes, campaign planning... - Highlight event: KOL Livestream with series "Trưa nay ăn gì?"; Workshop; Internal event. - Responsible for production and event planning within budget and in line with brand communication. 💼 Experience: - Performance evaluate - Listening merchant's voice - Project management and execution - Event planner - Team coordination - Livestream production 🌟 Highlight event: - KOL Livestream with series "Trưa nay ăn gì?" - Workshop event - Internal event
Startup a coffee and tea restaurant with the brand Bee Tea.
💫 Key Contribution: - Research and define keywords/sub-keywords phrase-by-phrase to create a cycle that leads to the top of Google searches. - Analyze the data ads and compare internal SEO optimization to competitors. - Manage and develop content strategy. - Coordinate team members. - Conduct internship training and create a team workshop to foster collective growth. - Measure, evaluate, and report. 💼 Experience: - Extend team management abilities and increase responsibility. - Learn about report, measure, and data analysis thinking. - The lesson learn how to lead a team and govern the connections between team members.
💫 Key Contribution: - Developing SEO content for a website and distributing it across many platforms in order to gain Google visibility. - Create Facebook posts with information about the company's products and activities. - Create a short video that will go viral on Tiktok, YouTube, and other platforms. - Locate the office and factory on Google Maps to attract customers seeking for products or to rank higher in Google searches. 💼 Achievement: - SEO on almost all of the main keywords related to the company's service, maintaining a top 10 ranking on Google for an extended period of time. - Successfully built a Tiktok channel with over 10,000 organic followers. - Create a YouTube channel about the company's activities, including actual vlogs from manufacturing workers,...
💫 Key Contribution: - Research and create content via diverse communication platforms. - Create a script to attract users to download Belive applications and engage in the "Master Brain Game" livestream. - Manage production, executive the on-set livestream, and coordinate with KOLs/MC/Talents to ensure consistency with the script. - Manage the fanpage and take care of customers throughout essential communication. 💼 Experience: - Work with KOLs/Talent/MC as Kim Chi Sun, MC Ngọc Nhi, MC Kiwi,... - Expand new skills in the field of livestream since they are just started in Vietnam and is a competitive campaign to the first minigame livestream of Facebook called "Confetti".