Zürich Metropolitan Area
I bridge the gap between strategic vision and commercial success. With an MBA and comprehensive professional work experience, I combine analytical precision with an ambitious mindset to scale businesses in international matrix organizations. Experienced in: • Go-to-Market strategy • Product marketing for industrial products • Global marketing leadership • Commercial excellence and revenue growth • International distributor network development • Strategic partnerships & channel strategy • Industry focus: Mechanical engineering | MedTech | Technology My Core Competences: Commercial Excellence, Revenue Growth, Business Development, B2B Marketing and Sales, Marketing Strategy, Brand Strategy, Demand Generation, Sales Enablement, Go-To-Market, Digital Marketing, Marketing Automation, Key Account Management, Expansion and Integration (PMI), Project Management, Stakeholder Management at all Levels, Team Leadership, Resilience & Ownership.
Driving annual strategy process, incl. market position, business development, price and product portfolio, competitor and customer analysis. Proven track record in post-merger-integration, distributor management, and execution of international marketing programs and sales enablement measures. Recognized for elevating business unit profiles as technology leaders to strengthen market share and positioning. Management and further development of the global marketing organization. Member of the Components Division management team.
Delivered integrated end-to-end campaigns and group-wide rebranding, drove digital transformation with HubSpot. Strengthened visibility and impact through targeted measures, KPI-driven performance, and ROI-focused marketing. Led the marketing team.
Managed global campaigns and high-impact sales enablement activities to boost brand visibility and revenue, and drove successful product and concept launches. Led a team of professionals,
Drove growth through strategic planning, new customer acquisition, and key account management. Orchestrated business development strategies while cultivating high-impact client relationships and ensuring seamless senior-level account coordination. Led the marketing & sales team.
Drove business growth by identifying new markets, revenue streams, and partnerships. Managed key accounts, negotiated high-value deals, and oversaw the sales pipeline to secure consistent lead generation and conversion.