Albuquerque, New Mexico, United States
"Competition is moving. The world is moving. I connect cross-market data to profile where money will be spent in 3, 6, 12 months. Leveraging my skills in behavioral economics profiling and AI Engineering, I called the bifurcated economy six months before Wall Street and pinpointed the current revenue boost weeks before markets realized the panic was a head fake. Let’s angle your edge to one-up the changing competition." Dr. Una E. Medina brings decades of experience in competitive intelligence and AI engineering. With a PhD in Persuasive Communication from the University of New Mexico and advanced certifications in complex systems from MIT and PSU, she has been instrumental in pioneering technologies like TCP/IP and early AI development. A serial entrepreneur, recognized by the United Nations for diffusion of innovations, an Angel Investor, incubator clinician, and a sought-after speaker for the US Small Business Administration, Dr. Una is passionate about mentoring founders, helping you navigate market complexities, and pathways to scale SKILLS: • Strategic Planning based on Human Behavior Patterns • Statistical and Behavioral Competitive Analysis • Earned Value Management • Enterprise Change Management • Relationship Building • Marketing Strategy • Social Media • Customer Relationship Management (CRM) • Cultural Sensitivity Training • Diversity Championing • Global team leadership • Portfolio Management • International Program Evaluation • Systems Analysis • Qualitative & Quantitative Data Analysis • Nonlinear Systems Analysis • Complex Systems Analysis TECHNOLOGIES: • AI (neural networks, training), ML, NLP • Blockchain (Distributed Relational Databases) • Discrete Systems - Monte Carlo - ARENA • Dynamic Systems - VENSIM • Agent-based Systems - NET LOGO • Trend Analysis - Time Series Analysis - SPSS • Survival Analysis • Structural Equation Modeling - AMOS
• Execute transformational initiatives reducing burn rate: IRR increase from 26 to 44%. • Metricize regulatory, technical & consumer impacts $4M in strategy cascade pivots. • Identify $2.3M hidden sales and performance vectors implied by data relationships. • Translate blockchain, AI, ML, NLP, IOT sensors into online-to-bricks $5.1M sales strategies. • Control deliveries for $5.5M regionally unique, adjacent, and interdependent projects. • Guide Founders in articulating $6.2M valuation strategies & executing action plans. • Guide post-Covid transformations, $1.1M sensor project to control future disruption scaling.
• Work directly under CEOs of multinational conglomerates in media ($5B valuation), oil and gas ($559M valuation). • Lead tracking in operations improvements for a $1.1B company. • Execute strategic relationship building, improved customer satisfaction, improving $.7M in service delivery gaps. • Execute remediation of $21.5M in revenue gaps, strategic use of GPS mapping, CRM, EVM. • Lead competitive intelligence analysis on multidisciplinary team comprising 12 subject matter experts, client deal value range $12M - $18B. • Drive consensus on $3.5M client operational pivots in fast-paced key strategy presentations. • Create $7M decision matrix, outlining impacts on 5 functional departments x 5 scenarios. • Execute risk reduction strategy to defuse client exposure to $.6M multinational lawsuit. • Human/Technical systems root cause analysis, correcting engineering systems, recouping $4M in revenues, ensuring Sarbanes-Oxley compliance. • Develop Intercultural Sensitivity self-assessment tools and activities, implemented at 50-Executive convening. 75-250 participant employee workshops, standing ovation.
Due Diligence Committee, Office Hours, Sourcing Opportunities for Investors
• Led and Directed Traffic Study February 20, 2018, and the 2017-2020 IDO (Integrated Development Ordinance) Political Impact Project, a phased project component of Albuquerque City Council Sponsored Review of Zoning Special Exception Application No. 17ZHE-80283 Project No. 1011472. Advisory Commission sponsored by City Councilpersons Ken Sanchez and Cynthia Borrego. • Expert witness: "City of Albuquerque advised to update to USDOT City Planning and Traffic Safety Standards issued January 2017." Directed and led development of a dynamic animated traffic safety computer model demonstrating effects of City of Albuquerque's continuing use of the 1950s vehicle occupancy rates of 4 persons/car. Co-sponsored by Albuquerque WSCONA (Westside Coalition of Neighborhood Associations), and Bosque Montano Homeowner's Association. • Secured private funding, initiated, led and directed forensic textual and statistical analysis of State of New Mexico legislative fiscal impact documents. Led and directed cross-functional teams in Education Lobbying Project No. 346811. • Pioneered transformational strategies impacting $23M government and community decisions. • Expert Witness: $8M Regulatory hearing documentation and testimony. • Developed relationships for integrating strategic $719M cross-functional coalitions. • Identified vectors of social media impact on citizen behavior influencing $18.3M properties. • Generated & executed strategic cultural change agency for $635M resistant populations. • Directed Public Policy & Regulatory Monitoring affecting $959M in property values. • Initiated, Monitored, and Controlled crowd funding campaign. • Led public meeting crowd control impacting $191M in property values.
• As Complexity Editor at "The Innovation Journal," led and directed cross-disciplinary projects for evaluation, with recommendations for improvement, for scholarly articles covering international trends in innovation in the areas of public policy, governance, public administration, network administration, business administration, global management, and political science. The Innovation Journal is published in French and English. • As Complexity Editor at "The Innovation Journal," led and directed cross-disciplinary projects for evaluation, with recommendations for improvement, for scholarly articles covering international trends in innovation in the areas of public policy, governance, public administration, network administration, and business administration, global management and political science. The Innovation Journal is published in French and English. International Editorial Oversight | Public Sector Innovation | Management | Economics • Edited international submissions for publications • Published: Book Chapter: Leading Edge Research in Public Sector Innovation. • Mentored scientists in mining scientific research gaps to locate opportunities for innovation. • Influential Publication, "Complex Adaptive Systems and the Diffusion of Innovations" (2018), Chapter in Leading Edge Research in Public Sector Innovation: Structure, Dynamics, Values and Outcomes. E. Glor, Ed., Peter Lang: New York, Oxford, Bern, Berlin, Bruxelles, Frankfort am Main, Wien. Coauthored with Everett M. Rogers, et al.
• Drove international executive coalition building across 15 time zones. • Initiated strategies to reach multinational cultural niche markets. • Appreciation Honoree: Dr. Una Medina Minority Scout Scholarship, Philmont Camp.