Bulgaria
With 15+ years of experience in the FMCG industry, I am currently the General Manager in Bulgaria at Ferrero, I hold a Master's in Law and a Master's in International Management (EMBA Certified).
Marketing Responsible for Kinder umbrella Brand in Spain and Portugal.[>100mil€ Turnover / 8+ Brands]. Member of Directive Committee. Business responsible for Cybersecurity topic and GDPA. Team: 10 proactive and sharp professionals. Main Responsabilities: 0. Market and consumer insight research and analysis 1. Short term planification on Product (Budget definition / Production planification) - Brand development and priorization (Media investment allocation and sales trade marketing priorization) 2. Media plan definition together with Media department 3. Communication platform definition and development 4. Full P&L responsability: Pricing strategy, portfolio guidelines definition, profitability defense 5. Long term strategy definition along with central marketing department.
Team: 2 Knowledgeable brand owners and 1 tireless and growing assistant Team leader for Kinder Surprise, Kinder Eggs, Kinder Seasonal Products and Project owner for Chilled product Launch. Main Responsabilities: - Marketing Plan definition, activation and execution - Long-term Brand Strategy - P&L sustainability: Sales and profitability monitoring - Budget shaping and completion - Team building and people development
Customer Services - Online Dealing - As400 - Web Marketing. Management of www.theGigastore.com website (Gross income/year: 5.5 million euro)