Lahore District, Punjab, Pakistan
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As a Senior Manager at Imarat Hospitality, I oversee daily operations, hiring, policy development, and discipline management while also playing a key role in business development. My responsibilities include optimizing workflows, enhancing guest experiences, and ensuring compliance with company standards. Additionally, I work on identifying growth opportunities, building strategic partnerships, and implementing initiatives to expand the business and drive profitability.
Responsibilities Digital Marketing Campaigns for the Mall • Looking after all the Marketing activities of the Mall • Running productive Marketing campaigns • Influencer Marketing • Business Search for Play Areas and Food Court • Preparing the best suitable packages for Corporate customers • Leasing of retail shop in Mall • Organized Amanah Fiesta in Mall • Organized Winter Food Festival • Organized Ramzan Sehri Mela Projects: Qawali Night of Ustad Santoo Khan Book Fair in mall Atrium Concert of Bilal Saeed at New Year 2022 Concert of Bohemia at New year 2023 Concert of Aima Baig in Spring Fest Vibe In Musical Night of Dj Kantic in Spring Fest Meet & Greet sessions with Pakistani Actor Shan , Ijaz Aslam and kubra Khan. Meet up Sessions with top YouTubers Ducky Bhai, Kanwal Aftab, Zulqarnain. Live sessions of Scary Ammy Arranged a successful Summer Carnival. Organized a Small Business Handicraft Exhibition.
Prepared a formal agreement format for Avenue mall. Took part in Marketing events Generated new Branding Locations inside the mall. Offered visits to new brands. Opened 3 New Brands in the Mall. Organized a Handicraft Exhibition in collaboration with Ehsas for life Started Digital Marketing Campaigns for Avenue Mall. Designing of Floor Plans and Brand Mix. Rental Evaluation and best pricing for the Property. Vendor Management Designs Approvals Agreements approvals from Director and suggesting the best suitable plan for the Brands.
Deploy successful marketing campaigns and own their implementation from ideation to execution. Building Strategic relationships with marketing agencies and vendors. Preparing the marketing material for Brochures and website. Working with Bloggers and Social Influencers to get the best output from social media Campaigns Execution of Branding inside the mall Proposing the best locations from Branding to different brands for promotional activities and offers. Helping the Marketing manager in Brand Leasing and Retention. Organized Shopping Festival Organized Food Festivals at Roof Top Organized Qawali Night and music festival in Mall. Preparation of all Receivable reports Timely recovery of all the invoices Directly reporting to Director on all the issues related to receivables.