United States
Extensive professional experience spanning e-commerce, marketing, and supply chain management, with a strong focus on digital marketing, market research, business development, product development, and branding. Proven ability to drive growth. International work experience in the United States, China, and Australia as an expatriate, providing a global perspective and cultural agility. Multilingual fluency in English, Chinese, and Turkish, enabling effective communication and collaboration across global teams.
Looking after affiliate, card-linked offer and partnership marketing at Tire Agent fastest growing online tire and wheel retailer in the US.
• Develop and implement a comprehensive international business growth plan. Finding new untapped sales channels for the highest possible ROI. • Extensive experience in influencer and affiliate marketing. Managing Klaviyo newsletters. Experienced in SEO and content marketing. • Experience in digital marketing channels including Facebook, Google Adwords, and Taboola. • Shopify e-commerce store management. Driving traffic, increasing website conversion rates and average order value. • Conducting International market research and analyzing new products trends • Designed a new product roadmap based on customer survey inputs and market trends. Managing new product development through suppliers in China. (Woodstone is an e-commerce startup brand that makes unique, eco-friendly, and stylish watches and accessories. (The business is acquired in 2022) www.thewoodstone.com )
Founded a business consulting company helping clients find the best factories in China. Experienced in multiple industries such as automotive, electronics, security cameras, accessories, etc. • Supplier research throughout China, visiting multiple factories and comparing the quality, and price. • Attending multiple trade shows and searching suppliers • Negotiating on behalf of the clients • Handling quality control • Managing export processes in China and helping clients with import documents. • Helped clients with interpretation when they visit suppliers
• B2B sales experience in the automotive aftermarket for diesel components • Attending Automechanika Shanghai and finding new business prospects • Conducting marketing research and identifying potential new international customers • Expanding market share in every major city in Turkey by frequently visiting new wholesale customers • Maintaining extensive knowledge of current market conditions and reporting to top management • Execute competitor analysis • New product development through finding key technical experts in the industry Achievements • Helped the company successfully enter the Turkish market and its surrounding countries. • Established a new customer portfolio from scratch (Meibah is a diesel aftermarket component manufacturer located in Hangzhou, China)
• Market research and analysis of potential travel agencies • Preparing marketing materials, organizing delivery and making sure materials reached to each agency • Database management of each agency • Content management of weekly newsletters to be send to frequent flyers