Tutku Yurdagul

E-Commerce & Marketplace Operations Manager | Amazon US & UK | Amazon SEO & PPC | Multi-Channel Growth | Global E-Commerce

İzmir, Türkiye

About

E-Commerce & Marketplace Operations Manager with 10+ years of experience managing Amazon US & UK and multi-channel marketplaces including Trendyol, Hepsiburada, N11, ÇiçekSepeti, Temu, and EPTT. Strong background in Amazon Seller Central, Amazon SEO & PPC, product listing optimization, A+ Content, pricing strategy, and profitability analysis. Hands-on expertise in end-to-end e-commerce operations, covering product onboarding, keyword research, competitor analysis, campaign management, inventory planning, SKU-level replenishment, returns management, invoicing, and KPI-driven performance reporting. Proven ability to improve organic rankings, conversion rates, ROAS, and overall marketplace visibility. Experienced in collaborating with digital marketing teams on Meta Ads, promotional campaigns, product launches, and growth strategies, ensuring alignment between paid media, organic traffic, and marketplace performance. Skilled in managing global clients, cross-border e-commerce operations, and international expansion initiatives. Strong operational and analytical mindset with extensive experience in CRM systems (Salesforce, Zoho, HubSpot), supplier and vendor management, contract negotiation, and process optimization. Adept at working in fast-paced environments, building scalable sales operations, and bridging communication between operations, sales, and marketing teams.

Experience

  • Key Account Team Lead at Veritas Dijital Reklam ve Danışmanlık Ajansı
    Feb 2026 - Present · 5 mos

  • E-Commerce Specialist at MU Group
    Apr 2025 - Jan 2026 · 10 mos

    • Manage end-to-end e-commerce operations across Amazon, Trendyol, Hepsiburada, N11, Temu, ÇiçekSepeti, and EPTT • Oversee product onboarding, listing optimization (SEO), pricing strategy, returns, invoicing, and performance reporting • Develop platform-specific growth and pricing strategies based on conversion, margin, and competitor analysis • Collaborate with marketing teams on Amazon PPC, Meta Ads, and campaign planning

  • Assistant Manager at NextLua
    Sep 2022 - Jan 2025 · 2 yrs 5 mos

    • Coordinated consultants, onboarding/offboarding processes, and corporate operations • Prepared PDKS, project performance reports, and TÜBİTAK presentations • Managed internal communication, contracts, and invoicing Sales Department Support – GoNext Mobility • Supported sales strategy development and pipeline creation • Generated and qualified leads using Apollo & Sales Navigator • Conducted lead outreach and meeting coordination

  • E-Commerce Key Account Manager at Eva
    Nov 2021 - Sep 2022 · 11 mos

    • Managed Amazon US & UK seller accounts for global clients • Optimized listings to improve organic ranking, conversion rate, and visibility • Executed Amazon PPC, promotions, and coupon strategies • Created A+ Content and ensured brand compliance • Managed Brand Registry, reimbursements, store health, and dynamic pricing • Delivered regular performance reports to international clients

  • E-Commerce Project Supervisor at Needion
    Nov 2020 - Sep 2021 · 11 mos

    • Created and managed project timelines using Gantt Charts • Launched and managed company-owned online stores • Oversaw product uploads, sales operations, and shipments • Prepared sales, cost, and profitability reports