Truong Trung Truong

Head of Trade Marketing

Vietnam

About

Build a growing and profitable business.

Experience

  • Freelance Consultant at Self-employed
    Apr 2022 - Present · 4 yrs 3 mos

    Total package services: - Reshape P&L - Restructure business operation system - Front line and Back office - Business Planning - Full year plan, manage top line and bottom line. - Optimized expenses and increase effectiveness for current systems. - Market understanding and analysis to offer direction for business.

  • Unilever (6 yrs 10 mos)
    • IC Cold Chain & Customer Strategy Planning Manager
      Apr 2023 - Feb 2024 · 11 mos

    • Customer Strategic Planning Assistant Manager – Modern Trade Cum Cold Chain Management.
      Mar 2022 - Mar 2023 · 1 yr 1 mo

      - Service Level Champion for total Modern Trade – Delivery improvement lead - connected with DT team and MT field team and Supply Chain.to shortern delivery leadtime to MT customers. - Nation Wide Cold chain management – Managed mainternance team, cabinet warehouse, capex and fixed assets related. - SnOP Lead for MT (SGC and BHX) monthly activities – Forecast, Budget, Target allignment

    • Channel and Category Development Assistant Manager – Distribution Trade
      Mar 2020 - Feb 2022 · 2 yrs

      - SnOP Lead for Distributive Trade include Monthly/Quarterly Activities, Build Forecast, Maximize Budget Plan Effectively, Align Target and Support Needed to achieve yearly target in Sales and P&L. - CCD integral part of brand community; provided customer, channel lens to brand JTBD and SKU portfolio next year in order to prepare for next year growth. - Bidding Project Lead in Key Account - win Big Themepark (Vinpearl, Suoi Tien, Sun Group, FUTA bus , Da Lat Tourist, etc) - SLOBs Champions - built plan and executed to clear Slow moving Stock in company warehouse and leveraged to build off-take in stores  Manage SLOBs below 1% in 2020, 2021. - ICNOW - Operation Lead in DT to sell ice cream on Delivery Partner flatform (Grab, GoJek, Shoppeefood), worked both internal and external. UShop - B2C at Distributor level. - Control Process Lead - improved control process at Distributors level for Sales, Investment, Invoices.

  • Sales Supervisor at Shiseido
    Jul 2016 - Apr 2017 · 10 mos

    - Planned and managed CVS Channel – 4 Key Account (Circle K, B’s mart, Family mart, 7Eleven) for monthly, quarterly target. - Planned, Processed, new B Distributor for GT South from Da Nang to Ca Mau to increase coverage of brands and growth target in GT channel. - Participated Marketing Plan with Za and Senka Brands to finalize monthly, quarterly activities. =>Opened 10 Distributors in Central and Highland within 2 weeks; 1 Distributor in Mekong.

  • Food Empire Holdings Limited, Vietnam, Singapore (1 yr 10 mos)
    • Sales Supervisor
      Oct 2014 - Jul 2016 · 1 yr 10 mos

       Increased Sell out 13000%. Cover 80% of all SKUs. Raised the brand awareness in Lam Dong.  Increased Sell out 266%. Cover 100% outlets in Binh Phuoc.

    • Management Trainee - Sales Supervisor
      Oct 2014 - Mar 2016 · 1 yr 6 mos

      Taking care of Lam Dong - Triple sales figure 2015 to 2014.

  • Administrator at Fight For Dreams
    Apr 2014 - Oct 2014 · 7 mos

    Planning, Organizing Events, Contacting Sponsors, Collecting Necessities, Gathering Volunteers for each Events.