Greater Paris Metropolitan Region
Hi, I’m Trevor. ♻ I'm a Masters-qualified sustainability & marketing professional with 13+ years of international experience. I began my career as a marketer, working in Canada and France to build iconic brands like Cadbury, Stella Artois, and Leffe. For the past 8 years, I’ve focused on helping companies drive meaningful progress on sustainability. I’ve led over 10 social impact programs, including Stand Up Against Street Harassment for L’Oréal Paris — turning purpose into action. I also spent three years teaching “Sustainable Luxury” in Sciences Po’s Marketing Master’s program — a great way to share insights and stay curious. Currently, I’m leading the environmental transformation of L’Oréal Professionnel, developing strategies to meet 10 key environmental and social goals, both short- and long-term. Sustainability | Sustainable Roadmaps | Climate Change | Circular Economy | Social Impact | Teaching | Human Rights | Diversity Equity and Inclusion | Change Management
Lead the Sustainability and Science strategy and roadmap for Garnier with 3 direct reports: - Strategy Leadership: Define and lead the global Sustainability & Science roadmap and a team of 3 direct reports. Decarbonization & Innovation: Drive initiatives for CO2 reduction, circular packaging, and the transition to nature-based formulas. - Transparency & Reporting: Spearhead the Annual Sustainability Report and the rollout of environmental impact labeling for Skincare and Haircare. - Scientific Governance: Manage a Global Dermatology Board of 20 experts to reinforce brand credibility and scientific innovation. - Strategic Upskilling: Designed and executed a science and sustainability learning plan for 100+ global brand employees. - Ethical Standards: Oversee global Cruelty-Free certification and compliance across the portfolio.
Led the sustainability and social impact strategy and roadmap for L'Oréal Professionnel Paris, the founding brand of the L'Oréal Group, reporting to the Brand President. - Created and implemented governance, embedding 4 key sustainability performance indicators in annual objectives of each member of the team - Built 3 year roadmap to achieve L'Oréal's 2030 sustainability objectives, covering product formula, packaging, and social impact - Trained employees of the brand on eco-design, recyclability, water footprint, and climate change, among other topics -Launched environmental labelling on L'Oréal Professionnel hair care products (scores available at https://www.lorealprofessionnel.com/we-act-on-transparency) - Achieved strong employee engagement, with over 90% of employees indicating that sustainability is integrated in their daily work - Spearheaded and launched the social impact program of L'Oréal Professionnel, "Head Up For Hair Pros' Mental Health, training over 130,000 hairstylists on mental health self-care, with 10 NGO partners. In addition to my role as Head of Sustainability for L'Oréal Professionnel, I was selected to be the Human Rights Correspondent for the 35+ brands at the L'Oréal Group. My responsibilities in this role include: - Training the Management Committees of the 35+ brands on Human Rights and the Group's salient human rights issues - Addressing human rights issues related to packaging and raw materials
Worked with the 35+ global brand teams on the development of their environmental and social cause initiatives. • Spearheaded and launched the social impact programs of L’Oréal Paris, Stand Up Against Sexual Harassment and YSL Beauty Abuse is Not Love which have collectively positively impacted over 3.5 million people. • Built partnerships with over 30 local and international non-profit organisations as part of L’Oréal’s philanthropic brand cause programs. • Created and managed L’Oréal’s Women Advisory Board, comprised of 12 external thought leaders to help L’Oréal progress on gender issues & climate change.
Taught the Sustainable Luxury course in the New Luxury & Art de Vivre Master's program.
Managed the top brand of AB InBev France (the world's largest beer company), which involved overseeing a team of 3 direct reports, & managing the brand marketing plans for 2016 and 2017. Key achievements: • Developed and launched Leffe's new brand positioning which outperformed national norms for purchase intent
Managed the portfolio of export brands including Stella Artois. Key achievements: • Delivered a step change in Stella Artois performance, achieving record market share and brand health • Launched the Chicago craft beer brand "Goose Island" in Canada, managing a 360 campaign and targeted sales strategy
• Teaching Assistant for Management Information Systems (MIS) • Assisted Professor Staples in the introduction of the first ever SAP simulation game at Queen's through developing instructions for students to run the program and trouble shooting problems