Nashville, Tennessee, United States
FY23: 111% quota attainment FY24: 149% quota attainment & President’s Club Qualifier FY25: 105% quota attainment
-Maintain technical acumen across servers, storage, networking, data protection and HCI product lines in order to provide infrastructure solutions that address customer needs of varying complexity -Develop and execute successful demand generation and prospecting strategy across 400+ mid-market accounts throughout NY/NJ -Cultivate relationships with C-suite IT executives by carrying out a consultative selling approach -Maintain 115% 4-quarter rolling attainment average -Orchestrate $4.7M yearly book of business
-Developed and executed sales strategies for 100+ accounts throughout the Northern Virginia commercial territory -Maintained 100%+ quarterly attainment average throughout time in role -Achieved 43% Y/Y growth in assigned territory -Generated ~$3M per quarter in pipeline by qualifying opportunities across client, server, storage, networking, and data protection LOBs
My 2nd rotation in the EMC Marketing Development Program was with the Inbound & eCommerce team. This team delivers a digital commerce experience to EMC customers and partners online. -Supported sales operations of 14 Global Inside Sales Reps including lead flow management, lead SLA management, live chat optimization, and lead reporting -Managed partner lead generation alpha pilot program consisting of 9 EMC silver level partners
My 1st rotation in the EMC Marketing Development Program was with the Experiential Marketing team. This team is responsible for planning and executing numerous events and strategic programs globally including product launches, user conferences, trade shows and internal executive meetings. -Established internal & external communications plan around tier 1, 2 & 3 corporate trade shows including social media engagement strategy, influencer engagement, and blogs -Managed on-site technology components at corporate trade shows -Coordinated 500+ on-site customer meetings at EMC’s largest customer conference
-Took full inventory of existing EMC-related social media accounts' presence, fan-base, account owners, and overall engagement levels in order to moderate the 'social sprawl' and prepare to roll out social branding to all active EMC accounts -Performed comprehensive research on how businesses are implementing social sales/monetization in their online marketing initiatives and explored/presented how EMC can mimic their success -Managed the EMC corporate YouTube account by continuously approving/uploading content requested by employees -Updated the Social Media Services Catalogue templates on EMC's internal social site, adhering to the Corporate Marketing standards to help role out SMAAS -Decreased the EMC Twitter following list and categorized most valuable accounts from a content perspective
-Researched, identified and secured contact information for marketing database -Assisted in list segmentation for email campaigns -Jigsaw navigation and Salesforce.com data entry