United States
Get to Know Me! With over eight years in the creative and marketing space, my journey took me from Buffalo, NY, to New York City, then south to Tampa, FL, where my tech marketing career took off. At Bayshore Technologies, I stepped into the role of Director of Marketing and was introduced to the dynamic world of channel marketing. Since 2010, I’ve specialized in developing integrated co-marketing plans and managing MDF and OPEX budgets for resellers, system integrators, and technology vendors. My strengths include creating compelling content, driving demand generation, and executing sales enablement initiatives that deliver measurable results. Over the course of my career, I’ve had the privilege of leading impactful partner marketing initiatives at several top-tier technology companies, including: Other World Computing (OWC) – Channel Marketing Manager Veeam Software – Cloud and Channel Marketing Manager OpenText – Senior Manager, Channel and Field Marketing Hitachi Vantara – Senior Manager, Partner Marketing, Americas These roles have enabled me to drive strategic growth through innovative partner and field marketing programs across diverse markets. Functional Expertise: • Partner Marketing Strategy & Execution • MDF & OPEX Budget Management • Joint Go-to-Market (GTM) Campaigns • Channel Sales Alignment & Enablement • Partner Incentive Programs & Co-Op Marketing • Field & Event Marketing (In-person & Virtual) • Technology Alliances & Ecosystem Development • SaaS, IaaS, Cloud Computing, Edge Solutions, Hyperscalers • Demand Generation & Pipeline Acceleration • Channel Performance Optimization & Analytics • Strategic Partnerships & Relationship Management • B2B Content Development & Thought Leadership Outside of work: I'm a wife and a mom, and I have a pocket beagle named Miley. I’m passionate about running, indoor cycling, and traveling. Countries I've traveled to: Antigua, Aruba, Austria, Bahamas, Belize, Belgium, Canada, Cayman Islands, Costa Rica, Czech Republic, Dominican Republic, England, France, Germany, Greece, Grenada, Ireland, Italy, Jamaica, Liechtenstein, Mexico, Netherlands, St. Lucia, Scotland, Spain, Switzerland, Thailand, UAE, UK, US Virgin Islands... next up? Debating - Iceland or Bermuda