United Kingdom
With over five years of experience leading creative production across fashion, music, and editorial, and seven years cultivating strong client and talent relationships, I specialise in delivering visually impactful campaigns, events, and activations. From concept to completion, I’ve managed complex projects end-to-end, balancing creative vision with seamless execution and serving as a key liaison between brands, talent, and creative teams. As a freelance producer and fashion director, I’ve had the privilege of collaborating with a range of global clients including Amazon Music, Ford, Chelsea FC, and Numèro Netherlands. This independence has allowed me to explore diverse creative worlds and shape culturally relevant work across fashion, sport, and entertainment. Now, I’m looking to transition into an in-house creative or production-focused role where I can build longer-term impact within a brand environment. Based between Manchester and London, I’m excited to bring my experience, adaptability, and collaborative spirit to a dynamic team with a clear vision and strong creative culture.
ASICS x Gel nimbus 10.1 Launch - Activation event (budget 50k) Salomon x Whisper Avocado Launch - Experiential build in the END. store (budget 150k) Salomon x Whisper Avocado Launch - Influencer dinner event (budget 20k) New Balance x Abzorb launch - digital marketing campaign (budget 20k) Barbour - Influencer event (budget 70k)
https://www.toriparry.com/ Clients include: Amazon Music, Magnum Tonic Wine, Chelsea FC, Globe Trotter, Delta Airlines, JD Sports, Dr Martens, Ford, The Ivy.
Magnum Tonic Wine x Music Artist Event (budget 10k) Dr Martens - Digital campaign & activation event (budget £20k) G-shock 40th anniversary - Pop-up event (budget 30k) Lab54 artist event (budget £20k) https://www.phantomartists.com/
(April - June Freelance)