Tony Koe

Founder, TK Real Estate & PropertyAtlas | Investment Sales & Capital Markets | Past CEO & Co-Founder · 2× Enterprise 50 · 2× SG Fastest-Growing Companies | NUS MSc Real Estate ’26

Singapore

About

Tony is a seasoned and visionary real estate leader with over two decades of experience turning bold organizational visions into tangible outcomes. Known for his passion for delivering exceptional transactional experiences, he consistently leverages technology innovation and team alignment to drive performance and long-term success. His leadership is marked by a relentless commitment to excellence and an ability to inspire progress across every level of an organization. In 2016, Tony co-founded SRI and was appointed CEO, the firm transformed by the third year into a full-service real estate consulting firm by developing key business verticals, including auction, business space, capital markets, project marketing, international project marketing and research & consultancy, and grew the salesforce to more than 1,200 salespersons. Under his leadership, SRI emerged as one of Singapore’s leading real estate agencies, earning accolades such as the prestigious Enterprise 50 award and the Singapore Fastest Growing Companies award in both 2021 and 2022, achieving annual topline revenue of over S$100M under 5 years of inception. At SRI, Tony played a pivotal role in developing the industry-first interactive real estate analytical CRM platform, which integrates users’ transactional data, real-time statistics, predictive analytics, machine learning, and business intelligence, accessible with just a click which was widely recognized as an impressive market game-changer. His real estate journey began in the late 1990s as a salesperson and by 2003, he had built and led a high-performing team of over 500. In 2006, he became General Manager of the associates’ division at a global real estate firm, where he scaled the team from 100 to 1,200 and achieved a tenfold increase in revenue over four and a half years. During his time, Tony was inspired by a visit to NAR in USA and launched Singapore’s first property portal in 2008 featuring 720° virtual tours of over 2,800 projects in empowering salespersons to become early adopters of digital marketing. In 2010, Tony took the helm of a local boutique firm as CEO, successfully implementing growth strategies that led to its acquisition by a global real estate brand to expand its Southeast Asia residential portfolio. By 2012, Tony was driving regional business development across Singapore, Jakarta and Shanghai. There, he forged strategic partnerships, including securing rights with one of the world’s largest owner-operated commercial real estate networks, and led the firm to a Top 10 industry ranking in under 2 years.

Experience

  • Life Member at Hainan Business Chamber (HBC)
    Oct 2025 - Present · 10 mos

  • Founder at TK REAL ESTATE
    Mar 2025 - Present · 1 yr 5 mos

    Strategic Investment Advisory : We offer strategic investment advisory services to help businesses and individuals make informed decisions in the Singapore real estate market. Our team provides expert insights and personalized guidance tailored to your investment goals. Find, Lease & Occupy : We help businesses find optimal commercial spaces. From location scouting to lease negotiation and moving in, our team ensures a smooth transition. Get the best properties that suit your needs in Singapore. Market Research and Analysis : Our experts provide detailed market research and analysis. They help clients make informed decisions based on current market trends, property values, and investment opportunities. Landed Design & Build : We offer a comprehensive service for designing and constructing landed properties. Our team ensures a seamless process, from initial concept to the final build, focusing on quality and reliability. Fit-Out Solutions : Our team provides tailored fit-out solutions for commercial spaces. We align designs with your business needs, creating functional and efficient environments in Singapore.

  • Personal goal pursuit at Career Break
    Jul 2023 - Mar 2025 · 1 yr 9 mos

  • Chief Executive Officer, Co-founder at Singapore Realtors Inc (SRI)
    May 2016 - Jun 2023 · 7 yrs 2 mos

    SRI, Singapore Realtors Inc., is one of the leading real estate consultancy companies in Singapore. On the strength of combined professional expertise and tremendous commitment of the realtors in SRI, the company has developed exceptionally fast to be a powerful marketing force in Singapore’s dynamic real estate industry. We base our fundamental approach in delivering total quality, best value and a seamless service optimised by total confidentiality to all our customers. Our services are backed by our exclusive signature of excellence. This, together with SRI’s zealous dedication to provide you with a superior satisfaction packed deal is what sets us apart from the others. In our endeavours to bring you a quality fulfilled service, no effort is spared, no stone is left unturned and most especially we ensure no lost opportunity for our clients. Customer peace of mind is of utmost importance for us. We take great care to conduct a thorough professional service starting from the point of contact with all our prospective clients. With a dynamite team of experienced salespersons and an outstanding focus on customer satisfaction, SRI provides you an unrivalled service. Our professional team is trained in handling all types of real estate needs with a global market standard compatible service. We have cultivated a stellar reputation as a leading authority in Singapore’s real estate market. We possess the experience and expertise to handle every step related to residential property development, no matter how large or complex they are. Real estate is always in our hearts. It’s in the rhythm of our pulses and blood. With a wealth of cross sector experience at our disposal and tremendous dedication, SRI is ready to provide all the expertise you need to create your vision and make it into a reality. We are ready to deliver total satisfaction every step of the way.

  • National Director at NAI Singapore
    Jun 2015 - May 2016 · 1 yr

    NAI Global is the single largest, most powerful global network of owner-operated commercial real estate brokerage firms. NAI Global Member firms, leaders in their local markets, are actively managed to work in unison and provide clients with exceptional solutions to their commercial real estate needs. NAI Global has more than 375 offices strategically located throughout North America, Latin America, Europe and Asia Pacific, with over 6,700 local market professionals, managing over 380 million square feet of property.