Manchester Area, United Kingdom
Extensive knowledge and contacts in mobile, media, communications and new technology arena, with drive, creativity and a strong team ethic together with extensive sales, advertising and marketing experience of clients, advertising agencies and media owners. For four consecutive years ran the most successful sales teams that were voted “Sales Team of the Year” after extensive annual surveys of the advertising marketplace, showing the ambition and tenacity to thrive in a demanding and results-focused environment. In December 2001 graduated with an MBA from Manchester Business School, The University of Manchester. December 2011. Artificial Intelligence, Statement of Accomplishment. Online Introduction to Artificial Intelligence based on Stanford CS221. Introduction to Artificial Intelligence. The class introduced students to the basics of Artificial Intelligence, which included machine learning, probabilistic reasoning, robotics, and natural language processing. The course was run by Sebastian Thrun, Research Professor of Computer Science at Stanford University, and Peter Norvig, Director of Research at Google Inc. Specialties: Mobile Image Recognition. Mobile Advertising Sales and Marketing: Advertising, Online,Television, Radio, Press, Marketing and Search Engine Optimization.
Course Leader BSc (Hons) Sports Business Management. Lecturing in Sports Business Management, Advertising, Marketing, Strategy and Communications in the School of Sport, Tourism and The Outdoors and the Division of Sports Management and Studies.
http://www.youtube.com/watch?v=780Oj97ktTU SnapNow, utilising our patented process, provides a powerful mobile marketing solution that connects the real world to the mobile web through the snap of a camera phone. Using our service, images instantly become hyperlinks, allowing consumers to interact with brands, advertisements, or products the very moment they are interested.
Digital Sales Limited Director A dedicated digital advertising sales specialist, selling to agencies, clients represented: Enpocket Global mobile media company that provides integrated mobile advertising and marketing services. Developed mobile sales strategy, sales presentations and reporting systems for agencies, clients and publishers. Sold the entire mobile inventory for News International mobile sites. Sold Enpocket’s first WAP site development, mobile advertising opportunities and mobile marketing. Channel4.com Sold digital advertising on interactive network that exists under the Channel 4 brand. Entertaining, and content rich websites, that in turn offer the viewer a continuous and total web experience. Mediarun Limited. SEO, site optimisation for natural search listings. Performance Display Advertising increasing the volume of traffic to sites through sales on either a CPM, CPC or CPA basis, plus premium site representation. Please Hold UK Managed effective organizational re-structure of sales and marketing operation resulting in 30% year on year sales increase, formulated effective Sales Process resulting in 65% increase in order value by sales executive. Implemented an adaptable Contact Management system to improve internal communication. Mediavest Manchester, Managed audit of the new business department of one of the UK’s top 10 fastest growing agencies. Formulated strategy for organisational change. Worked with the new business team during a period where billings increased 46% from £117m to £171m.
Emap Advertising, Manchester, Sales Director Managed effective organizational re-structure of northern sales and marketing operation resulting in the office becoming the best performing advertising revenue stream for Emap radio stations. Implemented an adaptable Contact Management system to improve internal communication and enable the delivery of added value service to clients. Managed Advertising Sales Team of the year 2000.
Capital Radio, Manchester, Sales Director Implemented a Contact Management system to improve internal communication and enable sales staff to work as a team and deliver a better quality service to clients including those in the retail sector. Managed Advertising Sales Team of the year 1999. Managed an increase in revenue from £5m to £6.5m.