Tony Fiston 🥑

Marketing that converts while you touch grass

City of Cape Town, Western Cape, South Africa

About

If you want: • clients who align with your mission • simple systems that create clarity, not chaos • reporting that connects effort to revenue • growth that does not keep you up at night We are aligned. How we work: 1. Find your people Not the algorithm’s fantasy. Not vague lookalikes. Real humans who already need what you offer. 2. Build trust Not through pressure. Through strategy that feels useful, relevant, and human. 3. Grow without guilt Clean data. Clean inputs. Clean profits. No surprises. What you get when we work together: • clarity on what is working and what is draining your budget • tools that anticipate demand, like a weather forecast for sales • transparent pricing with no last minute surprises • strategy that respects your intelligence and your values Recent wins: • helped a global, mission driven consumer platform build a consistent 1 million monthly organic impressions on Instagram through repeatable content systems • helped a recycled materials brand land a Fortune 500 client through a single narrative • increased repeat sales by 200 percent for a plant based supplier by turning customer stories into ads • transformed climate tech reports into lead assets generating 85 qualified conversations How we operate: 🔍 full transparency. you always see the work 🛑 no smoke and mirrors. if it cannot be explained simply, it does not ship ❤️ aligned incentives. we grow when you grow Conversations I enjoy: • why your best customers would miss you if you disappeared • how trust becomes your strongest growth channel • where hidden profit already exists in your current pipeline If you are building something meaningful, you will feel at home here. www.fisagency.com

Experience

  • fisagency (Remote)
    • Founder
      Jan 2016 - Present · 10 yrs 7 mos

      fisagency is a boutique growth marketing agency built for sustainable brands that want systems, not just campaigns. We design AI-powered marketing infrastructure. from context-engineered brand intelligence to autonomous multi-agent workflows that execute, adapt, and scale without chaos. We blend storytelling with precision. The kind of marketing that feels human, but runs like a machine. We go deep where others go wide. One team, one system, zero handoff chaos. We choose our clients carefully and build strategies that turn brands people discover into brands people keep coming back to.

    • Loop Engineering
      Jun 2026 - Present · 2 mos

      Building AI systems that improve their own outputs through structured feedback loops.

    • Agent Systems Engineer
      Mar 2026 - Present · 5 mos

      Building persistent memory layers, MCP-based context architectures, and ReAct-pattern pipelines that self-initiate from intent signals, CRM events, and content performance data.

  • Military at Ministère des Armées
    Sep 2011 - Aug 2016 · 5 yrs

    Five years with the French Ministry of Armed Forces. Served first as a field nurse before transitioning into official military photography. Covered high-profile ceremonial and operational events across France including Bastille Day (July 14th), military parades, transfer of command ceremonies, regimental gatherings, and internal operational exercises alongside generals and senior officials.

  • Human Resources Assistant at Ville de Repentigny
    Mar 2010 - Mar 2010 · 1 mo

  • Accountant at CLUB DE NATATION LES DAUPHINS DU MOULE
    Nov 2009 - Nov 2009 · 1 mo

  • Accountant at La Banque Postale Assurances IARD
    Jun 2009 - Jun 2009 · 1 mo