Shanghai, China
I am known as a clock builder, and a highly passionate pioneer with entrepreneurship spirit, past experiences including: - Turn around Tang's Cake business through develop new products, new online platform and To-B business; - Starbucks China's 1st GM of food category, set multiple sales record; - Build full scope Procurement function for Starbucks China, empowered by digital"Source to Pay" platform; - Develop Chipotle's supply chain from scratch for China operation, follow "Food With Integrity" standard; - Set up Sourcing Planning function from scratch for Yum China, empowered by "Oracle-Demantra" platform;
Lead Purchasing, Planning, Logistics, and operations of national Supply Chain Centers for Domino's Pizza China
Offer consultancy to Oatly China on business and product strategy, integrated business planning, and new product & new channel development; Acting GM of Super Planting (超级植造), JV between Oatly and 香飘飘 (a listed instant milk tea company), with P&L responsibility, to make Oatly a meaningful player in the RTD market.
I am hired by Charisma Partners as Managing Director of Post-Investment, and CEO of Tang’s Cake (a 20-year-old Chinese bakery chain that is wholly owned by Charisma), to drive the overall brand strategy and performance, cover both online (T-mall, JD, group purchase, etc.) and offline (~50 chain stores across China, KA accounts and distribution channels) , plus own bakery manufacturing plants based in Shanghai.
Lead food marketing category, product innovation, supply chain, visual merchandising, finance teams with P&L responsibility for Food BU (~RMB5billion revenue), including core food, packaged food and festival food.
Lead Sourcing and Supplier Relations Department, responsible for all direct (food, dairy, beverage, package, merchandise) and indirect （IT, Mkting/Digital, Ops material, equipment, etc.）categories (over USD1billion spend), support 6000+ stores across China
Lead end-to-end supply chain team for SH Roastery opening, covering planning, commercialization, sourcing, importation, logistics, and build-up of Princi bakery plant in SH
Build supply chain infrastructure for Hunter Gatherer (悦衡食集, fast casual chain restaurant) plus Yi Mi Shi Ji (一米市集, e-market model), including restaurant/retail sourcing, category and value chain management, logistics and QA