Dubai, United Arab Emirates
I’m a seasoned creative who has been building brands across Asia and the Middle East for over 20 years. From airlines and hotels to cameras, coffee and tobacco. I have extensive experience in multinational creative agencies and as an integrated communications consultant, for regional companies in APAC and EMEA. As an art based creative director specialising in brand campaigns, I’ve worked on Cathay Pacific, Emirates, Unilever, Nestle, Canon, Philip Morris International, The Wall Street Journal, Heineken, and Virgin Atlantic. I believe a CD’s role is more than recognising great work, creating brilliant ideas and knowing how to execute them. It’s about influencing and challenging clients and cultivating an environment that inspires and attracts real talent and allows for fresh thinking that breaks new ground and achieves the impossible.
Worked as the Regional Creative Director at Leo Burnett based in Hong Kong handling the agency's regional multinational clients.