Tom Freyberg

Entrepreneurial creative specialising in water, circular economy & climate-tech | Founder | Journalist | Video storyteller | Podcaster | Speaker & Moderator

Worthing, England, United Kingdom

About

Tom Freyberg believes that everyone has a story to tell. An award-winning environmental journalist, he has had articles and comments published in The Times, The Guardian, CNN, Forbes, the Grocer magazine and a Swedish institute publication, WaterFront. Spending nearly a decade travelling the globe and reporting on projects from Latin America to the Middle East and Southeast Asia, this opened his eyes to the water challenges and solutions available around the world. A graduate of the University of Exeter, Tom founded Atlantean Media in 2018 as a boutique communications consultancy. Born out of a need to bring engineering-based content to life, the organisation now represents and advises public and private-sector clients across the water and climate-tech space. The mission? To connect people to water through creative content. As well as leading content and strategic partnerships for Aquatech Global events, Tom is the co-creator and co-host of 'The Stream with Will and Tom' podcast together with Will Sarni, as well as the former communications director for Netflix documentary, Brave Blue World. He is also a judge for the Year in Infrastructure awards, sits on the Selection Committee for the Zayed Sustainability Prize, the Evaluation Panel for water-tech accelerator, ImagineH2O and is an ambassador for UK charity, Frank Water. Skills: content and communications strategy, digital content strategy and creation, brand building, video storytelling, social media, SEO, editing, online/print news and feature writing and interviews, public speaking, moderation speech writing and conference organisation/management.

Experience

  • Content & Strategic Partnerships at Aquatech

    - Responsible for co-creating the Aquatech Online platform from the ground up and populating with regular high quality news, views and analysis for the global water market (grew to one million page views per year). - Building a new 'Innovation Forum' event strategy and execution, including building advisory board, conference content programme and working with sales to design and secure sponsorship and delegate sales. - Supporting and advising on Aquatech global strategy and strategic partnership development.

  • Advisory Board Member at Qatium

    Member of the International Advisory Board at Qatium, an open and collaborative water management platform. By 2025, half of the world’s population will experience water scarcity in some shape or form. With Qatium, water utilities can simulate and optimize their water distribution and collection systems in a free, open and collaborative environment. #DataMeetsWater

  • Ambassador at Frank Water

    There are 663 million people in the world without access to safe drinking water. More than 1 in 10 of these people (77 million) live in India. Frank Water is two organisations that share a single vision: a global water system that can provide everyone, everywhere with access to enough, good-quality water to sustain their livelihoods, protect their health, and unlock their potential, which conserves the environment and, at the same time, maintains peace and political stability. Our approach goes beyond traditional interventions like digging wells and installing taps. We focus on solving complex problems to create long-lasting and systemic change, needed for a water-secure world. Since 2005, Frank Water has reached over 500,000 people in India, Nepal, and Kenya, and in the UK, we educate to inspire sustainable responsible water usage. Frank Water’s UK-based social enterprise delivers various services that not only raise funds to support our charitable programmes but also reinforce our mission to inspire the UK (and beyond) to adopt a more sustainable approach to water.

  • Co-Founder at KnowH2Ow💧🎓

    The KnowH2Ow Academy trains leaders and marketeers in a strategic approach that helps you master your marketing communications. When you get stuck, or human resources are thin, hire us as consultants to accompany or run your project.

  • Founder & Managing Director at Atlantean Media

    Atlantean Media is a boutique creative communications agency specialising in water and climate-tech. Engaging. Entertaining. Provoking. Results driven. That’s Atlantean. The global media company has over a decade of experience, spanning the world and bringing engineering-based content to life. From feature-length content and analysis, to video case studies and interviews, conference organisation and public speaking, not to mention social media, the company’s proven track record can help to put businesses on the map, get noticed and grow.