Tom F.

Director of Relicensing

Park City, Utah, United States

About

With over 25 years of experience in the hotel and hospitality industry, I have a proven track record of exceeding sales targets, achieving customer satisfaction, and driving business.

Experience

  • Wyndham Hotels & Resorts (23 yrs 6 mos)
    • Director of Relicensing
      Jan 2023 - Present · 3 yrs 7 mos

      Manage renewal of franchise agreements of all WHR brands in 22 western states.

    • Vice President Franchise Sales and Development
      Jun 2016 - Jan 2025 · 8 yrs 8 mos

      Manage franchise sales and development team of 6 located in the western US. Managed New Construction Salesperson of the year in 2016. Hit regional goal for sales quota each year and earned "Presidents Club" award 2016-2019, 2021

    • Senior Director of Development
      Feb 2003 - Jun 2016 · 13 yrs 5 mos

      Consistently promoted during tenure due to hitting and exceeding sales targets. Cultivated markets through outside sales efforts including cold calling, marketing and networking to finding properties or locations. Key Accomplishments: -Reached “Presidents Club” for making sales quota in, 2005-2008, 2011-2014. 2016-2018 -Was promoted from director to Senior Director in 2011. -Mid-year all-star in 2006 & 2007. -Promoted to Regional Vice President in 2016

  • National Sales Manager at Public Storage
    Jan 2002 - Jan 2003 · 1 yr 1 mo

    Responsible for new product launch of containerized moving service under the Public Storage brand that realized revenues within the first month of the product release by effectively administering marketing and sales strategies to Fortune 500 companies.

  • Regional Sales Manager at Oakwood Worldwide
    Dec 2000 - Jan 2002 · 1 yr 2 mos

    Managed southeastern sales team of 14 in 7 states. Focused on Consulting, Government, Relocation, and entertainment businesses that needed temporary housing.

  • Director of Business Development at OneSource Relocation, LLC
    Dec 1999 - Dec 2000 · 1 yr 1 mo

    Developed, and Implemented companies business plan for the continued development of new products, strategic marketing, and sales coinciding with evolving industry needs.

  • Director of National Sales at Extended Stay Hotels
    Dec 1996 - Dec 1999 · 3 yrs 1 mo

    Increased Revenues 75% by effectively managing pre-opening sales and marketing for 18 new extended stay hotel properties to an average occupancy of 78% within 19 weeks of opening.