Snoqualmie, Washington, United States
As an accomplished Senior Executive with over 23 years in the water sports industry, I possess a proven track record of success in managing all aspects of operations, developing and executing strategic plans, and driving revenue growth. With a strong passion for water sports and a deep understanding of industry trends, I am adept at identifying opportunities for expansion, improving operational efficiencies, and building high-performing teams. Throughout my career, I have consistently delivered outstanding results, including significantly increasing revenue and profitability, driving customer satisfaction, and building successful partnerships with vendors and stakeholders. I have also led the successful development and launch of new products and services, including innovative water sports experiences and training programs that have received industry recognition and praise. My leadership style is collaborative, hands-on, and results-driven. I am adept at building and motivating teams, fostering a culture of continuous improvement, and creating a positive work environment that promotes employee engagement and retention. With a focus on safety, customer service, and quality, I am committed to delivering exceptional experiences that exceed expectations and drive long-term success.
Responsible for the creation and execution of the Hyperlite Brand strategy for continued growth and profitability over a twelve year period. This role managed all aspects of the business segment including budgeting, growth strategy, and staffing. -Budget planning and forecasting -SKU analysis and margin enhancement -Product Development and Creative team management -10+ years of international business planning and market development -Oversight of creative direction for marketing, product design and visuals -15+ years of management of international manufacturing partners -Assist in key account strategy - Costco -Winner of WSIA Leadership "Most Innovative Product" 2011, 2022
Strategic planning and coordination with Sales, Marketing and Manufacturing to deliver a profitable product line and its associated go-to-market plan. -Evaluate market needs and sales trends -Build product line lists and oversee development timelines -Coordinate product design process -Overseas factory travel for pricing and production negotiations -Athlete management including contract and royalty negotiations
Collaborative sales and marketing implementation at retail in key markets. Servicing and growing account sales through trust and commitment. -Territory travel, servicing and assisting in the management of retail network -In-store product education -Field marketing and event / trade show implementation