Dallas, Texas, United States
I've spent more than a decade in the trenches planting flags in the ground; building teams from the ground up, strategically driving revenue, and establishing lasting relationships in the craft beverage market and food industry.
OneMalt supplies high quality base malt at an affordable price to brewers and distillers. We aren't just another "One Stop" supplier wanting to carry and sell everything under the sun. We built OneMalt to help breweries keep more of their bottom line by stripping the model down to its essentials and focusing on doing one thing extremely well – delivering quality base malt at the lowest possible price.
-Lead a team of 21 Sales Professionals and Sales Support Roles -Developed sales strategy and plan implementation, monitor sales metrics and evaluate performance -Collaborated with Division Managers and other business units leaders on sales and product opportunities, strategies, and execution -Managed assigned budget and P&L -Conducted market and competitor research to assess opportunity and growth strategies -Hired and onboarded new sales team additions -Host of the BrewDeck Podcast-Five Seasons Strong!
-Managed a team of two Division Managers, five direct report Territory Managers, and three Inside Sales Representatives. -Consistent execution on budget and growth goals. -Took over responsibility of the marketing team, responsible for new initiatives/launches such as Newsletters, a "Welcome to the Industry Kit", social media platform presence and adoption, updated promotional items, and catalogue redesign.
-Represented CMG and oversaw the growth of the southern part of the United States. -Averaged 20%+ volume growth and 68 new buying customers per year. -Worked with several units of the organization in planning and executing on a new Distribution Center in Garland, Texas
-Developed and implemented sales and marketing strategies to target new clients. Secured private investment funds from clients, sourced project equity and debt guarantors, and negotiated partnership and purchase agreements with land partners. -Identified new revenue target markets based on company objectives and prepared and presented project overviews and financial analysis for management and potential investment partners. -Analyzed pre/post development project markets, drafted project pro-forma’s, investment models and exit strategies, and provided feedback to principal partners and clients. -Managed in-house real estate team of four employees, oversaw site and franchise flag selection, contract and franchise term negotiations, and acquisition process. -Managed development project, including entitlement, architecture/engineering, construction, furnishing, and operational management. -Marketed, packaged project offering and sales collateral, and managed disposition of asset.