Tobias Weidemann

Prokurist | General Manager | Freshcon GmbH | IFS- & BIO-zertifizierte Lagerhaltung für Lebensmittel

Greater Hamburg Area

About

Views are my own and do not necessarily reflect those of my employer 🚀 People Leader | Sales & Ops Excellence | Builder & Fixer From startups and SMEs to international corporations across 7+ countries – with full P&L responsibility. I build businesses, lead people, drive sales, and turn operations around. My focus: 👥 Leadership 💰 Sales & Business Development 📈 Operational Excellence & Process Implementation ⚖️ Compliance, ESG & Inhouse Consulting 🧩 SaaS & Logistics Operations 🤝 Long-term Customer Relationships Proven track record in logistics, mobility, food, and SaaS – from scaling teams and revenue to restoring profitability through strategic rationalization. I combine sales-driven growth with operational efficiency to deliver sustainable results and long-term value.

Experience

  • General Manager / Prokurist at Freshcon GmbH
    Oct 2023 - Present · 2 yrs 10 mos

    Authorized representative and part of the executive leadership, driving strategic initiatives, operational excellence, and business development. Bevollmächtigter und Teil der Unternehmensführung, verantwortlich für strategische Initiativen, operative Exzellenz und Geschäftsentwicklung.

  • Hanseatic Delifood ()
    • Head of Environmental ,Social & Governance (ESG)
      Nov 2024 - Present · 1 yr 9 mos

      Responsible for developing, implementing, and integrating the ESG strategy across the corporate group, including managing sustainable processes, ensuring regulatory compliance, and reporting. Verantwortlich für die Entwicklung, Umsetzung und Integration der ESG-Strategie in die Unternehmensgruppe, einschließlich Steuerung nachhaltiger Prozesse, Einhaltung regulatorischer Anforderungen und Berichterstattung.

    • Head of Supply Chain Management
      Jul 2025 - Jun 2026 · 1 yr

      Responsible for establishing the newly created Supply Chain Management function within the corporate group. Consolidation and organizational alignment of the existing Logistics and After Sales departments, as well as development of initial approaches for integrated supply chain management and optimization – from procurement and internal logistics through to customer service. Verantwortlich für den Aufbau des neu geschaffenen Bereichs Supply Chain Management innerhalb der Unternehmensgruppe. Zusammenführung und Strukturierung der bisherigen Bereiche Logistik und After Sales sowie Entwicklung erster Ansätze für eine übergreifende Steuerung und Optimierung der Supply Chain – von der Beschaffung über die interne Logistik bis zum Kundenservice.

  • Chief Operating Officer (Interim) at HUUS
    Jun 2023 - Aug 2023 · 3 mos

    Evaluated whether the startup could achieve long-term growth without external capitalization, with Lithuania established as the production site from the start and the DACH region as the primary sales market.

  • Shell (1 yr 10 mos)
    • Chief Growth Officer (CGO) Shell Mobility Systems
      Oct 2022 - May 2023 · 8 mos

      As part of the executive leadership, I played a key role in shaping the strategic direction and driving the execution of our vision for cleaner mobility solutions. Key Achievements: Business Growth: Acquired multiple high-value customers, achieving multi-million-dollar revenue streams. Talent Leadership: Recruited A+ candidates across various roles, building a high-performing, dynamic team. Strategic Expansion: Secured critical investments to support and accelerate the startup's growth. My focus was on enabling innovative and scalable business models in cleaner mobility, with a strong emphasis on fostering a people-centered culture.

    • Global Head of Shell Mobility Systems
      Oct 2022 - May 2023 · 8 mos

    • VP Sales & Operations @ Shell Mobility Systems
      Apr 2022 - Dec 2022 · 9 mos

      As a senior executive specializing in sales and operations, I drove sustainable growth with a strong focus on quality and empowering people.

  • Surve Mobility (2 yrs 2 mos)
    • Country Manager Germany / General Manager
      Apr 2021 - Jul 2021 · 4 mos

      - Full responsibility for the German offices, including P&L oversight. - Managed 250 employees in Germany as part of a high triple-digit workforce globally. - Achieved 650% revenue growth in my units since 2019. - Delivered double-digit percentage cost reductions as General Manager.

    • National Operations Manager -Germany
      Jan 2021 - Mar 2021 · 3 mos

      Achieved demonstrable success in cost optimization, delivering over 30% cost savings in Berlin and exceeding 10% savings across Germany.

    • Head of Operations / Regional Manager
      Feb 2020 - Jan 2021 · 1 yr

      - Led the Hamburg operations as Authorized Signatory for Operations. - Oversaw the management of all Hamburg locations, driving operational excellence and strategic growth. - Achieved proven success as the region with the highest turnover and profitability within the company.