Greater Boston
- Used Google Analytics to analyze bounce rates and conversion rates for customer's websites - Kept track and managed customer's data on Excel, analyzed trends by finding correlations between contents and engagement rate - Performed industry research for competitive data, targeted audiences to launch social media campaigns - Presented and interpreted data to clients and supervisors regarding project progress every week
- Performed market analysis and researched marketing data for social media strategies - Collected and interpreted engagement rate in social media insights - Collaborated with the team members to help create social media campaigns - Created Excel sheet for customers and influencers' information for the team
- Collected customers data and billing information using Excel and MS Access - Built out table and report for big data using SQL, filter, parameters, and calculated set in MS Access - Created dashboard for expenses and profit in Tableau for supervisor