Thomas Hajdu

Brand Strategy & Identity @ Farbstoff, Lecturer Communication Design @ ASK Ulm

Neu Ulm, Bavaria, Germany

About

Brand identity, brand strategy, stragegic design and illustration. I help people by identifying and translating their goals and needs into a custom tailored visual language as a solid basis for building a successful brand. I also lecture and art direct.

Experience

  • Brand Strategy & Identity (Self Employed) at Farbstoff
    Aug 2008 - Present · 18 yrs

    Your audience has to identify on many levels with your business/company in order to become a successful brand. Therefore it’s necessary to evaluate your and your audience's needs, goals and values and then taylor the aesthetics, fitting to the whole concept and story. www.be.net/thomashajdu www.facebook.com/farbstoff.ink www.farbstoff.ink www.instagram.com/madetofly84 www.facebook.com/madetofly.84

  • Lecturer for Communication Design & Visual Communication at Aicher-Scholl-Kolleg, ask Ulm, former "Zentrum für Gestaltung HFG Ulm"
    Dec 2014 - Present · 11 yrs 8 mos

    • Lecturer for Communication Design & Visual Communication • Workshop Projects

  • Art Director at ATTACKE Werbeagentur GmbH
    Dec 2021 - Aug 2025 · 3 yrs 9 mos

    I worked 60% as an Art Director @ ATTACKE, a small international and multi-award winning agency in the heart of Ulm with an outstanding team.

  • Art Director at Marone Marketing
    Jun 2019 - Jul 2021 · 2 yrs 2 mos

    I worked 50% as an Art Director @ Marone Marketing, an awesome, small, award winning agency in the heart of Ulm, from June 2019 to July 2021. Due to Corona we had to restructure in 2021.

  • Eventmanagement, Marketing, Communications, Design, Branding, Videoart at Neopop, Mosaik, 2ter Raum, Superdrive, …
    Jun 2009 - Dec 2013 · 4 yrs 7 mos

    Hosting nights and events, doing the concepts, identity, eventmanagement, booking, marketing and communications of the events as well as all the designs, illustrations, live-visuals and installations with the support of small teams on the communications and organisational side of the projects. I hosted a little more than 20 events from about 150 to 800 guests over those years in different clubs (Sucasa Club, Roxy Ulm, Club Schilli, Bundesfestung Ulm, Root Club, Okay! Club, …).