Thomas McKinlay

Founder @ Science Says πŸŽ“ | Science-based AI & marketing insights | Ex-Google

Barcelona, Catalonia, Spain

About

πŸŽ“ I turn the latest scientific research into practical AI & marketing insights. At Science Says, my team of PhDs and I review 10,000+ research papers every year, and share the best insights through our: β€’ Free newsletter read by 30,000+ (subscribe on sciencesays.com) β€’ Insights Platform and Playbooks (e.g. Ecommerce, Ads) β€’ Custom research projects for organizations like Mars, Wharton and Wise You can find my work in outlets like Harvard Business Review, Knowledge at Wharton, and Entrepreneur magazine. πŸ‘‡ Here’s the backstory of why I created Science Says I've marketed products on both sides of the spectrum: Giants (Google), and startups (e.g. a website-builder, a laundromat chain in India) It took me a few years to learn the ropes. But once I did, I wanted to keep progressing and learning. That's when I hit a wall. There were either: πŸ—£οΈ Self-proclaimed experts or 'gurus' selling courses on 'what worked for them', with no verifiable evidence it actually worked. πŸ“Š 'Studies' or 'Reports' published by companies that were nothing but cherry-picked data promoting their own products. None of this was real knowledge I could learn from and use to improve. πŸŽ“ Where was the gold-standard, peer-reviewed, scientific evidence that we can trust? Why was barely anyone using what some of the smartest people on the planet spend years researching? This was absurd. So I decided to take matters into my own hands. Not a fan of BS marketing either? ❌ Subscribe on www.sciencesays.com to get weekly insights. For $0. Need custom research work for your company? Send me a message πŸ“₯

Experience

  • Founder at Science Says
    Jul 2020 - Present Β· 6 yrs 1 mo

    πŸ’‘ Practical insights based on the latest science in marketing & AI. πŸŽ“ Research from the best business schools in the world. ❌ No biased opinions or sketchy data. Subscribe at no cost on sciencesays.com - or commission your custom research project.

  • Product Marketing Lead at Google
    Jul 2017 - Aug 2019 Β· 2 yrs 2 mos

    Built and launched Google Market Finder in 14 markets, including a WeChat version for China. Won several internal awards (e.g. Execution, Stakeholder collaboration) and external awards, including a Webby for Market Finder's UX (aka "The Oscars of the internet"). Market Finder is a free platform that helps businesses grow internationally (g.co/marketfinder)

  • Marketing Manager at Pagevamp
    Mar 2014 - Aug 2016 Β· 2 yrs 6 mos

    Marketing, sales, and partnerships in EMEA

  • Co-Founder at BhejaWash
    Dec 2013 - Jun 2014 Β· 7 mos

    Strategy, marketing, and opening of new locations.

  • Business Development Intern at Pagevamp
    Oct 2013 - Dec 2013 Β· 3 mos

    Sales, PR, and partnerships.