Thomas Lödel

Expert for Branding and 360° B2B and B2B2C Marketing

Wettenberg, Hesse, Germany

About

Experienced Marketing and Brand Manager with a demonstrated history of working in notable technical B2B and B2B2C companies. Ability to combine analytical big picture thinking with hands on approach. Based on my technical background and many years of marketing expertise I bring both perspectives together for increased customer value. Specialties: - 360-degree marketing and communication - Brand Development, Brand Architecture, Brand Management - Intercultural & international leadership experience - Distinctive technical understanding

Experience

  • Global Head of Marketing at ROTHENBERGER Group
    Jun 2023 - Present · 3 yrs 1 mo

  • Marketing Director at Hettich Group
    Jun 2017 - May 2023 · 6 yrs

  • Lecturer, Marketing Freelancer at Technische Hochschule Mittelhessen
    Aug 2016 - May 2017 · 10 mos

  • Head of Marketing at Werth Messtechnik GmbH
    Jan 2016 - Jul 2016 · 7 mos

  • Head of Marketing at Heraeus Noblelight GmbH
    Jun 2008 - Dec 2015 · 7 yrs 7 mos

    Responsible for all Marketing activities of Heraeus Noblelight.