Thomas Baker

VP of International Sales

Amsterdam, North Holland, Netherlands

About

International Commercial Director with extensive knowledge and experience in consumer goods and market strategies. Over 20 years of experience in developing products for specific markets and bespoke products for numerous large international retailers. Key understanding of brand/retail development and market-specific needs. Entrepreneurial-minded and have been instrumental in setting up new operations in the UK, Europe, the Middle East, Australia and South Africa. My passion and vision for products and untapped opportunities have led to a successful track record of establishing and growing brands and products across multiple territories. Have built sales, operations and support teams in all previously mentioned regions. Have proved to be an inspirational team leader with the drive and determination to maximise and identify all potential business opportunities. Have worked with numerous licensing companies, developed new ranges, and introduced new products to some of these partners. Specialities: Consumer product-focused, new business start-up and team development, people management, global Licensing negotiations, operations and logistics savvy, extensive licensing experience, e-commerce knowledge, retail, sales, and business intelligence.

Experience

  • VP of International Sales at Paladone
    Jan 2024 - Present · 2 yrs 11 mos

  • Business Development & Strategy Consultant at TB23 Consultancy
    Sep 2022 - Jan 2024 · 1 yr 5 mos

    Collaborating with 3 International toy manufacturers to facilitate global expansion across markets including the UK, UAE, EMEA, and USA. Instrumental in conceptualising and launching an educational toy website. Responsible for brand and character development, as well as product selection. Successfully launched the website in May 2023, driving its initial growth phase. www.groovygranny.com

  • Head of EMEA Sales at Learning Resources
    Oct 2019 - Apr 2022 · 2 yrs 7 mos

    Retail, Sales and +8 skills

  • Director EMEA at Delta Children
    Mar 2017 - Jul 2019 · 2 yrs 5 mos

    Retail, Sales and +9 skills

  • International Sales Director at Kids II
    Oct 2005 - Feb 2017 · 11 yrs 5 mos

    Retail, Sales and +9 skills