Ho Chi Minh City, Vietnam
2.5 years of experience in data analytics and ATL marketing communications inside reputative eCommerce corporate, also at a local NGO level. Developed excellent capability in adaptation in different working environments. Proven experience in drawing customer insights and strategic planning to maximize marketing efforts. A huge believer in sustainable development!
• Provide data governance on SQL Server for 20 business clients, ensuring data accuracy and efficiency • Conduct in-depth technical training and oversee solution implementation in 22 enterprises • Support APAC regional analytics projects, contributing to 8 workshops on category management • Developed 50+ shelf visuals based on historical data, executed across retail outlets for P&G Philippines
• Responsible for new comers training, financial tracking and data management. • Led a team of 7 for a successful business turnaround, achieving highest net profit in 8 months by optimizing capital allocation. • Designed a post-purchase support spreadsheet, boosting satisfaction and positive feedback by 70%
• Executed 10+ digital contents for Novaon Commerce, including client facing material to support sales success. Assisted 4 business customers with digital contents on their new products launch & promotional campaigns. • Expanded potential leads using growth tools: pop-ups, banners, email marketing.
• Leader of a team of 8 in a project of extending the distribution channel for a product line. Detected 16 fabricated sales numbers which contributed over $25,000 worth loss to the company. Won the grand prize of $1,500 worth for the best team (in 8 teams) of the project.